Well it has been two weeks since I joined IIFT Delhi and I do have a lot to share. Starting with the first week of IIFT, we had an Induction process formulated by our seniors. In this process, there were many tasks, and one of them was named “Show me the Money”. The main aim of this task was to get on the streets of Delhi and earn as much money as possible. Your team can contribute only ₹500. You can buy some items using this money and resell them to generate profit, or your team can also provide services. So, our team went into Connaught Place and we divided ourselves in two groups so that we can maximize our chances. I got the idea of asking GK questions to people. Basically, we were going to ask 5 questions to people, if they get it right we pay them ₹30 and if they answer even a single question wrong, they would have to pay us ₹30. After around 1 hour we earned approximately ₹650. Then our group went to help another group. There we came up with a plan to start a game of throwing 3 lemons in a basket. So basically, a person had to pay ₹20 to enter the competition and he was given 3 lemons, out of which he had to throw all 3 lemons to win it. On winning he would get ₹50 as a reward. So, we managed to pull a huge crowd, so much so that we had to sometimes do crowd control. In 45 minutes, we earned around ₹1600. In total, our earning was ₹2250. I had the best experience of my life in this task, which I would never forget in my life where I got to learn a lot of things about how to earn money. I learnt how we can use innovative techniques to pull huge crowds and at the same time, make people believe in our ideas.
In the future, if I get a chance to work for Aditya Birla Group, then I would like to work for Idea Cellular Limited which is currently ranked as one of the top 3 mobile operators of India with an annual revenue in excess of USD 5 billion and a revenue market share of 19 per cent. Idea has rolled up its 4G network across 1.2 lakh towns and villages across India. I would get to learn a lot of things from Idea regarding their aggressive marketing strategies and the penetration they have made in Indian market. I would also help Idea to become top telecom operator in India with the technical and marketing knowledge that I possess.