CAT 2024 Analysis

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The Big Impact, IIM Raipur

Jul 15, 2019 | 3 minutes |

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It is always intriguing when we hear the phrase 'Fashion Sense'. The recent trend even dares to ask a question about belongingness to a friend circle, class or community. While for some it is the basic need, on the other hand, it also caters to the esteem needs case to case.  And Aditya Birla Fashion and Retail rightly identified the complete horizon of the need of every Indian. That obviously includes me as well. With the highest Top of The Mind awareness, companies popular brands rightly satiate every consumer’s wants. Whether it be ‘People’ catering the price-sensitive consumers or Louis Philippe and Vanheusen providing quality premium apparels or Forever 21 committed to fast fashion, the company’s brand portfolio has something for every Indian. Not only myself, but I think to every fashion-conscious out there, Aditya Birla Fashion and Retails holds a special place in the hearts. Apart from living an ordinary life, when we enjoy the day to day experiences, the brands let us associate ourselves with the person we want to be. And it is becoming a lifestyle day by day and brands literally pave the way to enjoy it in their own customized way. As far as leading brands from Aditya Birla Fashion and Retail is concerned, they taught me the value of an apparel brand which I carry proudly right from my school days and till today and during my entire tenure with society!

Out of My Mind ‘Ambition’ as explained by the Oxford Dictionary is ‘A strong desire to do or achieve something’. But is it only the desire to do or achievements which one acquires during his entire life? It is much more than that and certainly an ongoing process. Everyone faces some sort of obstacles in life in an attempt to reach his/her ‘ambition’. So do I! The toughest challenge was not the society, not any political events or any other factors external to me; but it is something inner to me. It is much easier to cross the hurdle posed by the surroundings but it is much more difficult to defeat the inner self. Being blessed to born in a family which poses responsibilities at a very early age; it was tough to get out of the very mindset and set myself as a motivation to others in society. Being an introvert, it again threw challenges to get gelled up with the corporate life at silicon valley of India, far away from the north-eastern part of the country and there was no one to inspire me up. It was not an easy journey for a vernacular medium guy to get myself established at one of the top corporates in the country and finally to become an IIMites. Still, challenges are not over yet; there are many more to come! I am all set to fight back and proceed to grab all my ambitions in life #IIMRaipur #ABGLPWooMe