Aditya Birla Group has shown deep commitment creating brands of immense worth based on solid foundations of seamless values for customers, shareholders, employees and society at large. The Aditya Birla Group’s radical shift from being architects of a global India to a powerhouse across the globe & various sectors has now led ABG to be a big part of peoples’ lives at every step.
The presence of Aditya Birla Group in my life is immense. Starting with UltraTech Cement that has contributed in making my house beautiful, strong and worth living. Aditya Birla Fashion and Retail Limited brands like
Louis Philippe, Allen Solly, Van Heusen, Peter England is part of my daily clothing. I can feel and see everything in clothes of these brands. My family shopping starts at Pantaloons and it ends with more shopping at Forever 21. Idea Vodafone Limited telecom service which enabled me to connect to people cheaply. I still remember my Sunday afternoons that I used to spend with my parents at MORE mega store for shopping. Apart from these, Aditya Birla Group’s other brands like Birla Carbon, Grasim Limited, Birla Copper Limited and Hindalco aluminium has impacted my life directly or indirectly and has created value for me and society.
Aditya Birla Group transcend the conventional boundaries of business and have engaged in impactful, welfare-driven activities in India and globally. The Aditya Birla Group works in 5,000 villages, reaching out to 7.5 million people annually. Over 60 per cent of these people live below the poverty line and belong to marginalised and vulnerable sections of society. They actively contribute to the social and economic development of the communities in which they operate. In doing so, they build a better, sustainable way of life for the weaker sections of society and raise the country's human development index. Aditya Birla Group’s ‘Big’ geographical presence, economic might, omnipresence of the Group’s products and the way they touch lives across the world creates and deliver ‘Big Value’ for its customer and people at large.