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Why Aditya Birla Group is big in my life - Vani Gupta, NMIMS Mumbai

Jul 15, 2019 | 2 minutes |

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Aditya Birla Group is a $41 billion conglomerate which is supported by an innumerable workforce of over 1,20,000 employees who belong to 42 nationalities across 36 countries. Over 50 per cent of the Group’s revenues come from its overseas operations. The Group reaches out to 7 million people across geographies in 5000 different villages through Aditya Birla Centre for Community Initiatives and Rural Development. The roots of the Group can be traced back to years before our independence which shows the legacy of trust that it carries with itself. The Group is recognized not just in India but across the globe. It has manufacturing operations in eight countries and trading offices in several others and has about twenty joint ventures operating outside India. The Group enjoys a supreme position in the sectors in which it operates- carbon black, speciality chemicals, metals, viscose staple fibre, viscose filament yarn, acrylic fibre, cement, textiles, telecom, power, financial services, retail, trading, branded apparel, natural resources, and agri-solutions. Its services and products touch everyone’s life uniquely. What is big? ABG answers this for us through the variety of products and services that it offers. Just like any other individual, I can list down number of ways by which ABG has made a contribution in my life. From being a Vodafone Idea user that helps me to connect with my friends and family to a Pantaloon user for my smart casuals to being a customer of Van Heusen and Allen Solly for my formals, ABG has left a print in my life in day to day activities. From providing Birla Carbon nano particles in the tyres of my car to providing copper for Indian railways , ABG has transformed my entire travel experience. ABG has indeed become an integral part of everyone’s life. Knowingly or unknowingly, each of us make use of the services that has been offered by it. It has helped me to go beyond the dictionary meaning of big as it no longer means “of considerable size or extent”. For me, big is not only Massive, it is Indispensable. It is in my palm. It can infact be Microscopic. For me, it is anything that helps me feel confident and helps me to have an impact. #NMIMSMumbai #ABGLPWooMeSeason2