The roots of the Aditya Birla Group go back to almost a century before independence and its role in India's economic history is tied with the country's quest for political freedom. Since then the firm has been doing a lot in terms of helping the society to become a better place right from improving rural India, providing free education to children in villages and taking acute care of primary health issues such as polio, creating model villages and helping increase women employment.

Over the years about 300 villages have been chosen for this transformation, whereby in a five-year timeframe the villages would be self-reliant in every aspect, moving out of the ‘below the poverty line’ status. So far more than 90 villages in India’s hinterland have already reached the level of model villages. The Group has helped build more than 500 houses as part of its community outreach programme, besides supporting the building of an additional 3,800 houses across India. The vocational training centres and the Aditya Birla Rural Technology Park accord training in sustainable livelihood projects to 95,000 people. Working with BAIF and JK Trust in 13 centres, more than 100 villages have been covered under the project ‘Integrated Livestock Development Centres’, supplying livestock breed improvement services, which has resulted in increased milk production. About 4,500 SHGs have led to the empowerment of 45,000 women.

The Group provides quality education to 45,000 children in its 42 schools across India. Over 28,000 children in the hinterland of India are being taught conversational English to build their confidence. The Group supports schools for differently-abled in Gujarat, Karnataka, and Odisha and are transforming 20 schools in Rajasthan into model schools. The Group supports schools for differently-abled in Gujarat, Karnataka, and Odisha and are transforming 20 schools in Rajasthan into model schools. Over 3.5 lakh school children (Grade V to XII) in 31 remote blocks of Madhya Pradesh, Rajasthan, Maharashtra and Odisha have been provided with solar lamps. Midday meal kitchens have been set up in the Keonjhar district of Odisha, facilitating the provision of midday meals to 268 schools, along with transport facilities. Furthermore, 625 schools have been sponsored with midday meals covering 50,000 children, spanning Lucknow, Jaipur, Mysore, Bengaluru, Surat, Vadodara, Puri, Cuttack and Ahmedabad.

The Group immunized 50 million children against polio. It has installed 47 Reverse Osmosis (RO) plants which provides drinking water to villagers near its units. Over a million patients have been treated at 5,000 medical camps and its 24 hospitals. More than 1,200 children have learnt to smile again after going through the cleft lip surgery and the lives of 30 hearing impaired children have all-of-a-sudden acquired a new meaning as they can hear and talk, thanks to the cochlear implants and surgical support provided by the Group.

More than 5,000 differently abled persons have been fitted with artificial limbs making them self-reliant. The Aditya Birla Group has helped immunize 50 million children against polio over the last decade. Alongside, the Group is engaged in a major project with Vision Foundation of India to provide sight to 6,600 blind people. The Group has installed 47 Reverse Osmosis (RO) plants which provides drinking water to villagers near its units.

In their endeavour towards open defecation-free villages, they have helped set up over 20,000 toilets, partly leveraging government schemes for the social sector. In 50 villages, spanning over 2,000 households in Jammu & Kashmir, the Group has provided 2,010 toilets.

The Project of Creating Model Villages. This project is absolutely replicable and much recommended to all. The Group has earmarked 300 villages for transformation into model villages. The Group has earmarked 300 villages for transformation into model villages. Making of a model village entails ensuring self-reliance in all aspects, namely, education, healthcare and family welfare, infrastructure, agriculture and watershed management and working towards sustainable livelihood patterns. This is to fundamentally ensure that their development reaches a stage wherein village committees take over the complete responsibility and the teams become dispensable. Till now, the Aditya Birla Group has been able to transform 99 villages into model villages across India.