I personally feel IIM Trichy is unique because it touches so many lives and nurtures so many dreams. There are people who dream of reaching pinnacles of the topmost firms tomorrow while there are kids from outside who find inspiration of a better tomorrow in the essence of IIM Trichy. IIM Trichy doesn’t just prepare us for the world of business it shapes so many lives and what echoes inside us long after we venture out into the world to live strive for those dreams is ‘Gyanam Anatam’ and the values this place inculcated in us.
Which ABG company would you want to work for and why?
I would like to work for Aditya Birla Fashion and Retail Limited because it has highly exciting and thriving brands like Forever 21, Pantaloons, Van Heusen which interest me to the core. Being a consumer of these brands for many years I believe I understand the dynamics of this division and the consumer psyche associated with it up to certain extent. I highly appreciate the marketing tactics incorporated in these brands and hence they can prove to be a great platform for me to gain experience in my domains of interest which are marketing and strategy.
This article is written by Ritika Mondal - Class of 2019
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