Real interview experiences from candidates across top B-schools.
Coolest Brand Campaigns24 Feb 2023 · 8 min read
Marketing is often seen as an art than a science but to see through the lens of millions of consumers and to understand what their inherent and unsaid motivations and fears are is more difficult than…
InsideIIM
Read Now →
Coolest Brand Campaigns14 Feb 2023 · 2 min read
What would it be like to “Live Anywhere” around the world with zero expenses? Wouldn’t it be a dream come true? Well, with Airbnb, it did come true for 12 individuals by giving them a chance to live …
InsideIIM
Read Now →
Coolest Brand Campaigns08 Sept 2017 · 2 min read
How many companies can confidently claim that their product is country's favourite in its category? Burger King set out to prove a point through their campaign in the US. One fine day, when Americans…
InsideIIM
Read Now →08 Sept 2017 · 2 min read
What better way to convey a safety message to millennials than to disguise it as a cute song? The day I saw the video for the first time, I was singing the song all day (I even memorised the dance st…
InsideIIM
Read Now →
Coolest Brand Campaigns04 Sept 2017 · 2 min read
In our new series, Coolest Brand Campaigns, we will post some of the best brand advertisements and campaigns and have a look at what makes them so amazing! They will serve as a good guideline and pro…
InsideIIM
Read Now →Coolest Brand Campaigns24 Feb 2023 · 8 min read
Marketing is often seen as an art than a science but to see through the lens of millions of consumers and to understand what their inherent and unsaid motivations and fears are is more difficult than…
InsideIIM
Read Now →Coolest Brand Campaigns14 Feb 2023 · 2 min read
What would it be like to “Live Anywhere” around the world with zero expenses? Wouldn’t it be a dream come true? Well, with Airbnb, it did come true for 12 individuals by giving them a chance to live …
InsideIIM
Read Now →Coolest Brand Campaigns08 Sept 2017 · 2 min read
How many companies can confidently claim that their product is country's favourite in its category? Burger King set out to prove a point through their campaign in the US. One fine day, when Americans…
InsideIIM
Read Now →08 Sept 2017 · 2 min read
What better way to convey a safety message to millennials than to disguise it as a cute song? The day I saw the video for the first time, I was singing the song all day (I even memorised the dance st…
InsideIIM
Read Now →Coolest Brand Campaigns04 Sept 2017 · 2 min read
In our new series, Coolest Brand Campaigns, we will post some of the best brand advertisements and campaigns and have a look at what makes them so amazing! They will serve as a good guideline and pro…
InsideIIM
Read Now →Your 24/7 AI-powered MBA counsellor. Get guidance on entrance exam prep, college shortlisting, admissions guidance, profile evaluation, interview prep, and placement insights — completely personalized to your journey.
Personalized plans & mock analysis
Find your perfect B-school match
SOPs / CVs evaluated by experts
Master your GDPI strategy
