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IKEA

3 Stories

Deconstructing Ikea's India Strategy | Case Study | Powered By ABGLP

Do you want to be prepared for any type of case study during internship or placement interviews? Do you want test your understanding of basic marketing concepts, frameworks and elements? Solve

What Can You Learn From IKEA's Launch In India? - Strategy With RS

IKEA, the world’s largest & extremely popular furniture maker will open its 1st outlet (37ooo square meter with 1000 seater capacity cafeteria) in Hyderabad, India.

A Marketing Story On IKEA - One Of The Most Popular Furniture Businesses In The World

Did you know that the E in IKEA stands for the name of a farm, Elmtaryd, the name of the farm where Ingvar Kamprad (IK) grew up in Agunnaryd (A)