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Aditya Birla Group And the General Consumer, IIM Raipur

Jul 15, 2019 | 3 minutes |

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When I think of the Aditya Birla Group one thing that comes to my mind is the trust I and my family have in it, a Group with Brands that have become a part of our daily lives, that we feel weird deviating to other brands.  Starting with the food, Fresh Wrapp has always been that one constant that was used to pack food items in lunch boxes, Coming to houses the Name of Ultratech Cement Alone is enough to build trust with the customers for any housing developer plus the innovative technology used in Eternia Windows which Promotes use of Aluminium saving millions of trees, is a economical, weatherproof, safe and durable decision which every developer shows as a mark of excellence while selling his product. And there is no competition when it comes to the Brand value of Aditya Birla Fashion, Brands like Allen Solly, Van Heusen, Peter England and Linen Club are a regular part of everyone’s life be it casuals, formals, trendy or Ethnic. The Texture, Fitting and quality it delivers is nothing less than what other internationally originated brands Deliver. On the technological front Idea cellular now Vodafone-Idea ltd. is one among the prominent Mobile Network service providers with a reach to all distant parts of India, it has always been a viable option when it comes to providing quality services to its customers. The Group not only represents our Country in front of the world, but it also gives us a sense of national pride buying things made in India My Story to an MBA It was after my first year Bachelor’s degree Examination that I met with an accident doing the thing I enjoyed the most, bicycling, little did I know a little stunt would result in a spinal compression putting me in bed rest for 1.5 months making me unable to sit for long periods for the next 3 months, it was a literal pain attending the second year classes. The physiotherapy continued for approximately the whole year. The accident changed me, I no longer wanted to be the skinny weak guy, I wanted to change and in pursuit of the same I joined the gym and fell in love with the training, from a pursuit it became a lifestyle, with that I subscribed to boxing classes, the physical training gave my life a direction and it was clear to me about what I wanted to do in my career, the training made my mind calm and helped me make the crucial decision that I wasn’t crafted to become a Chartered Accountant, it helped me think that my perceptions mattered and I wasn’t made to do the accounting, auditing and tax filing, it was at this time I decided on pursuing an MBA and I started preparing for CAT. Little did I know another mistake could have cost me my dreams, with the CAT prep. I joined Kickboxing where I met with another accident and tore Tibialis Anterior of my left leg, but I was focused on my career. I opted out of the surgery took the long road prepared for CAT and my interviews with a focus to join a premier B-school, I was the person who filled out most private B-schools, but to my surprise, I started converting IIMs and IIM Raipur was the final stop. Right now I am just grateful to be studying in IIM Raipur. Kamal Singhvi  #IIMRaipur  #ABGLPWooMe