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Aditya Birla Group : Maintaining legacy with development

Jul 15, 2019 | 2 minutes |

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Just look around you and notice!! Done? Now out of 10 things which you might have noticed 40-60% will be the product of ABG i.e. Aditya Birla Group. Founded in 1857 it has the legacy of 162 years and it has done remarkable job in the development of India . Aditya Birla group acquire premium brands which are used by most of the citizens in India. ABG has also expended out side India and now it's a global brand. Mostly visible product of ABG  is the cement(Ultra Tech Cement) from which buildings and infrastructure in India is made.  Then comes Vedafone/Idea, one of the largest cellular network in India, which connects its citizens even at the remote and rural areas. "Ek Idea Jo Badal De Aapki Duniya" and IIN were very innovative ads of Idea. I love Van Huesen and Allen Solly clothes , they are also product of ABG. Pantaloons is one of the loved shopping stores of youngsters and it is also the product of ABG. Financial service of ABG is known as Aditya Birla Capital (ABC), which ranks among top 5 funds managers in India. Apart from these visible products, ABG is also largest manufacturer of carbon black worldwide. Founders of ABG group also helped in the development of heritage sites in India, for example Birls Mandirs are among beautiful temples in the country . They have also helped in the education sector of India by founding Birla Institute of Technology and Science . BITS Pilani is one of the prime engineering institute in India.