My internship at Kudumbashree NRO is about Digital Marketing and supply chain of Kudumbashree's e-commerce portal. There are days that passed with uncertainty, cluelessness, lack of clarity on how the project untwines itself. A project in Digital Marketing and E-Commerce supply chain was relatively new for me. On choosing this project, it was a roller coaster ride from then. Right from the understanding of organization structure, field level problems to supply chain solutions, there are many things that I could learn.
I had to survey various enterprises under the organization and prepared a detailed report on problems faced by them that have both direct and indirect impact on the supply chain. The choice of warehouse and logistics were explained in the factor rating method and the storage space is evaluated along with the supply chain metrics and the calculation of reordering point.
There are always solutions in the field; what matters is that whether you fetch it as if your life depends on it without compromising on your ability. The day I thought I found a solution that comprises operation management techniques for inventory and logistics management, warehousing, 3PL, digital marketing solutions for revenue generation was the day that gave me satisfaction for my efforts.
This internship has truly been the mother of all experiences!
Cyril Bastin M
Xavier School of Rural Management (XSRM)
Batch of 2018-20