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Founder And CEO Of InsideIIM And Konversation Talks About Brand Management And Professor Rajesh Srivastava

Sep 8, 2017 | |

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"One of the things that stood out with Rajesh Sir was how updated and current he is." - Ankit Doshi, Founder of InsideIIM & Konversations Brand Management is a unique masterclass by Rajesh Srivastava, who has over 30 years of experience of nurturing brands like Bagpiper, Royal Challenge Whiskey and Park Avenue deodorant. He has also taught at b-schools like IIM Indore and S. P. Jain School of Global Management. Mr. Srivastava has explained brand management concepts using real stories from his experience as a brand manager. From Google to Ferrari, from Sachin Tendulkar to Amitabh Bachchan, you will find such amazing brand examples in this course and more. If you have ever dreamed of building a brand or becoming a brand yourself, then this course is for you. Check out the free sample module of the course here. Click on the image to watch the video