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An Indian
multinational
conglomerate, Aditya Birla Group , headquartered in Worli, Mumbai, India, operates in 35 countries with more than 120,000 employees worldwide. It directly affects, not just mine, but the lives of all 134 crore people in India. With its roots extended in all major marketable good sectors like metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilizers, insulators, financial services, telecom, BPO and IT services, Aditya Birla Group owns a fair amount of market share in all the sectors it has laid its foundation in. Hence, every decision or action taken by them affects a consumer like me who uses majority of their brands from day to day. Grasim, a well-established and the flagship company of Aditya Birla Group is one of the leading global players in VSF (Viscose Staple Fibre) with 17% of the global share. The group also owns a 26% share in Vodafone Idea which is one of the leading telecom service providers in India.