I would like to join Idea Cellular, commonly referred to as simply Idea among Aditya Birla Group companies. Being a mobile network operator, Idea has many competitors in the market so it will require new and creative marketing strategies to promote and market its new products and services. I want to specialise in Marketing and I think Idea Cellular will give me ample opportunities for my marketing zeal. It is based in Mumbai, Maharashtra and has 216.76 million subscribers and its merger with Vodafone is soon going to be completed in 2019 and that will give a lot of opportunity to a marketing enthusiast like me.
Abhishek Kumar
PGP 1st Year
IIM Shillong
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