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CineMBA

8 Stories

Marketing Lessons From Bollywood - Konversations Unplugged

Does Karan Johar stand for brand Yash Chopra on steroids? That and more in this podcast. What is a Brand? Brands and Bollywood? A fresh perspective on what our favourite

8 Entrepreneurship Lessons To Be Learnt From Band Baaja Baaraat - CineMBA

What comes to your mind when we talk about the 2010 hit film, Band Baaja Baaraat? Are you reminded of the hit songs or that rowdy Dilli ka ladka with his

CineMBA - Lessons from Cinema - The Big Short - InsideIIM & MISB Bocconi

Why make learning a mundane activity when you have a chance to learn it from a movie?And there isn't a better way to narrate a tragedy than as a comedy.InsideIIM

CineMBA - Learning Marketing from Bollywood

Why is it that Dharma Production's romantic movies and Vishesh Films' horror movies both find enough takers at the box office? The key to this question is in the concept

CineMBA - Communication Skills Lessons From Swades - InsideIIM & MISB Bocconi

Why make learning a mundane activity when you have a chance to learn it from a movie? In this video, Dr. Seema Khanvilkar from MISB Bocconi presents the lessons in

Learning Marketing From Bollywood - CineMBA

Why is it that Dharma Production's romantic movies and Vishesh Films' horror movies both find enough takers at the box office? The key to this question is in the concept

CineMBA - Communication Skills Lessons From 'Swades'

CineMBA is a series where InsideIIM and Professors from Top Business Schools endeavor to make learning fun and interesting instead of dull and boring. In this video, Dr. Seema Khanvilkar from

What Went Wrong With The Financial Markets Of 2008? - CineMBA - The Big Short

CineMBA is a series where InsideIIM and Professors from Top Business Schools endeavour to make learning fun and interesting instead of dull and boring. In this video, Mr Carlo Altomonte