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Bond With Pidilite – The Ultimate B-school Case Study Competition: An Opportunity To Be Part Of The Mazboot Jod Journey

Aug 27, 2020 | 5 minutes |

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Remember the iconic Fevicol Ads on TV? Or the one where your fortunes changed within seconds of applying Fevikwik on a fishing rod? For decades, these ads have made these brands something that every Indian household trusts. And these iconic brands germinated from more than half a century old parent company, Pidilite A company that thrives on its innovative approach to problem-solving and has a history of unique products under their name. Now, Pidilite wants you to be in their shoes. You get to be the decision-maker to solve a business problem.  We present you, Bond with Pidilite, the ultimate B-school case study competition. An opportunity to bond with Pidilite and get a Summer Internship with a company that is ‘a part of you’. *This is a promoted feature.  
 

So how does it work?

Fairly simple.  Note:  The team leader will have to submit the details of his/her team members. Once registered, the team members will be able to see the competition on the Kampus App. All team members should log in/register with the same email address added by their team leader. 

Business Case Study -

Once you complete your registration on the Kampus App, you will get to know about the business case study that you have to work on under the Round 1 submission tab. 

Eligibility for the Competition - 

Bond with Pidilite 2020 is open to first-year students currently pursuing a two-year flagship PGP/MBA program in the following business schools. Students can only form teams with students within their B-schools.  
IIM Ahmedabad JBIMS Mumbai DoMS IIT Delhi IMT Ghaziabad
IIM Calcutta MDI Gurgaon NMIMS Mumbai DoMS IIT Madras
IIM Bangalore SJMSoM IIT Bombay IIM Udaipur IMI Delhi
FMS Delhi NITIE Mumbai IIM Raipur SIMSR
XLRI Jamshedpur IIM Shillong IIM Kashipur XIM Bhubaneshwar
IIM Lucknow SIBM Pune SCMHRD Pune GIM
IIM Kozhikode TISS Mumbai IIM Rohtak TAPMI Manipal
IIM Indore IIFT Kolkata VGSoM IIT Kharagpur GLIM
SPJIMR Mumbai IIM Ranchi MICA Ahmedabad IRMA
IIFT Delhi IIM Trichy IIM Nagpur Welingkar
 

Rounds

Round 1: Form your team, introduce them, and in not more than 3 slides/pages (PPT/PDF), present about your idea and broad points you want to cover. Upload the same on the Kampus app.  Round 2: Tell us in detail about your plan. Selected teams would have to send in a detailed case study analysis of the business problem and come up with effective solutions. The idea needs to have an end-to-end solution approach, talking about everything in detail. Once you are ready with your document, you need to upload it to the Kampus app.  Round 3 (Final): The top 5 teams from different B-schools would compete for the coveted title and need to present their ideas in front of a panel consisting of judges from Pidilite and InsideIIM. 

What’s in it for you?

How Can You Take Part?

Important Dates -

Exclusive Webinar -

For better understanding, the competition, and providing you a cheat sheet, Pidilite in association with InsideIIM has organized an exclusive webinar. You can register yourself for the same here  and ask your questions.
Note: Don’t forget to set a reminder of the event on YouTube.


All the Best.