B-school placement reports are, indubitably, amongst the most influential factors in deciding whether or not an institute is worth joining. A placement report is a gateway to understanding what kind of money you can expect to make after graduation, and what the return on investment of your MBA will be when you take up your first job. Placement reports are also a sales pitch for b-schools to invite more recruiters on campus, and attract a greater volume of applicants for admission. To this end, institutes are known to employ methods to spruce up their placement reports to look grander than what they really are. So what methods are these? How do institutes 'inflate' their placement reports? How should you read a placement report, and is there any b-school in India that is completely transparent about their placements?