Gurgaon, Delhi-NCR, India – The Marketing Association of XLRI Delhi (MAXI) is set to host the much-anticipated second edition of MAXI Mela on 8th and 9thFebruary2025 at DLFCyberHub, Gurgaon. Following the overwhelming success of its inaugural edition, this year’s event is expected to be even more significant, offering an exciting blend of marketing innovation and interactive entertainment.MAXI Mela goes beyond a traditional fair, it serves as a dynamic platform where marketing meets creativity. At its core, the event is a disguised marketing initiative designed to address real-world marketing challenges by partnering with leading brands. Through in-depth consumer research and insights, the MAXI team develops actionable strategies to enhance consumer-brand engagement. While its foundation is rooted in research, MAXI Mela is equally a celebration of community, creativity, and fun.The event will feature a diverse range of interactive activities for attendees, including:
Mini-games and competitions designed for all age groups.
A high-energy dance competition where participants can showcase their talent.
A photography contest to capture the essence of the event.
A dedicated arcade zone with a mix of nostalgic and modern gaming experiences.
Musical performances by surprise artists to set the stage on fire
With a diverse range of experiences, MAXI Mela 2025 is set to offer an unforgettable experience for everyone, be it for marketing enthusiasts, consumers eager to explore brand activations, or those simply looking for an exciting weekend.Venue: DLF CyberHub, GurgaonDates: 8th & 9th February 2025Time: 11:00 AM onwardsAttendees are invited to join the festivities at DLF CyberHub, experience cutting-edge marketing in action, and take part in a celebration that seamlessly blends insight-driven innovation with engaging entertainment. MAXI Mela 2025 is more than an event, it’s an experience that promises excitement, learning, and lasting memories.Returning for its second edition, MAXI Mela continues to bring modern marketing to everyone, strengthening its position as one of the biggest experiential marketing events in the Delhi-NCR Region.
