The entire experience from the word go was a very different one for me as I was the one setting up a timeline for various phases of my work, coming up with the strategy for a brand and not just learning how to do it through books and lectures but actually working with some of the best in the business on real-time implementation of ideas for the brand.
Even as I write this article, I am still in awe of the composure with which the company handled, the not so favourable conditions and provided me an opportunity to learn so much about marketing, management and fashion and gave me a glimpse of what I will be signing up for as soon as I enter the corporate world one year down the line.
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