Controversy wins. People want arguments, not platitudes. After all the entire objective of any electioneering campaign is to get to the post of President or head of state or whatever, it's not just about what you might do once you get there irrespective of the fact that the public at large might try to hold on to your election promises. But as has been proven through history the public memory is like Alzeimher's. They both forget easily and forgive too easily. So you can expect that Trump as President of the United States is going to be very different, from Trump the presidential candidate bent on beating Hillary Clinton.
Also, a presidential candidate whatever he or she says is unlikely to affect the lives of the people. But as President of the United States everything you say, every decision you make, every second, is going to affect the lives of millions of people in the United States and billions of people around the world. It is difficult to believe that we will see the same Trump that was a presidential candidate.
There is a strong relationship between ascendancy and obligation. Even Voltaire spoke of it besides other great leaders. In the oeuvre of Voltaire who died in 1778, may have appeared the following passage.
'The people’s representatives will reach their destination, invested with the highest confidence and unlimited power. They will show great character. They must consider that great responsibility follows inseparably from great power. To their energy, to their courage, and above all to their prudence, they shall owe their success and their glory'.
And finally, the triumph of Donald Trump might well be the triumph of democracy. Of course, Trump's detractors might want to quote Indro Montenelli when he said, ''Democracy is always by nature and constitution the triumph of mediocrity." But then democracy is the government of the people, by the people and for the people. And one can be sure that Donald Trump as President will make sure that the weak will have as much power as the strong in a brand new America. In marketing terms, this might be the much-awaited re-launch of America. A big blow for the propagators of Big Data. And a victory for those who support the superiority of intuition over data. The victory of the right brain over left brain.
Or is it just a part of the wave of the 'triumph of whiteness' which has swept the world from Brexit to Donald Trump? My mind goes painfully back to that song with Robert Plant of Led Zeppelin wailing in the Immigrant Song, 'Always sweep with threshing oar, Our only goal will be the western shore.'
Maybe not anymore! Ah, ah, ah...... ah!
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About The Author:
Prabhakar Mundkur is an ad veteran with over 35 years of experience in Advertising and Marketing. He works as an independent consultant and is also Chief Mentor with Percept H. All previous posts of Prabhakar can be found here.
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