Aditya Birla Group, a global conglomerate with a legacy of 160 years has been successful in competing and ruling the market and has been pivotal in accelerating the growth curve of Indian market in this new era of globalisation and urbanisation. Even before the Independence, Aditya Birla Group caters to a wide variety of needs of the people and continues till date to stay ahead in the curve be it management systems, process or people policies. The focus on superior value to customers, shareholders, employees and society at large is the key factor that it has maintained its position as the 3rd largest private sector conglomerate in India
As I grow up and look around I am amazed at the role played by this group for society in general and my life in particular. As I recall when my parents decided to build our first home they wanted it to be a safety net for their children, taking no chances they built us a home secure and strong, thanks to Ultra Tech Cement that built and still maintains my childhood and its memories on a strong foundation. I grew up and when it was time to leave the safety net, I was sceptical. My parents bought me a Vodafone simcard and said “The future is exciting, Ready?”And it came in as a thunderbolt to my confidence and then there was no turning back and success once again landed me to the 75 years old legacy of Aditya birla group, the vision of the great entrepreneur and visionary Padma Vibhushan Dr. Ghanshyam Dass Birla under the auspices of the Birla Education Trust, THE TIT&S College for my undergraduation. Apart from an excellent educational curriculum the college was high on ethics and has deeply impacted my value system. Apart from these the initiatives of Aditya Birla group for the welfare of the less privileged children and women and the efforts to produce sustainable products for the environment,the effort to make thhe globe more safer, cleaner, smarter, trendier and beautiful truly sets a benchmark for me and reinforces my belief “Power is the ability to do good things for others.”