Such is the grandeur of the Aditya Birla Group that it is highly unlikely that one remains untouched by their magical touch through the course of life. I too have two memories in particular in which I find myself to be a part of this majestic group.
I still remember the day when I was fresh out of the college and stepped into my first day at work. My father had gifted me a white Louis Philippe Shirt to wear on the first day of office and it was easily my most prized possession till date. I absolutely loved myself at the end of the day for the way I had carried myself, the confidence I had shown through the entire day. Louis Philippe had helped me in keeping my confidence high and had set the tone of a successful career which was to begin. I still have that shirt, though a bit old now but never an iota less in the magnificence it shows and the confidence it instills in me.
The second memory of Aditya Birla Group touching my life is of their “Build Beautiful” Ultra Tech Cement. I belong to a middle-class family and had spent my entire childhood shifting our homes from one house to another as tenants. Every shift had resulted in me losing my friends. I was in seventh grade when my parents had collected enough money to get us a house of our own. I was over the cloud nine when my father first took me to the construction site. I could see the yellow UltraTech Cement bags lying under a shed at the site. I had spent an entire day there enjoying the slow process of our paradise getting built. Now I live quite far from home in a different city but whenever I go there, I remember that day when my paradise was being built by Ultratech Cement.
How I overcame a major challenge.
The biggest challenge in my life had come to me when I was in the last year of my college. I was quite a cricket player back then but our team had not been able to manage a single trophy during my entire four years. We had lost in the finals in the first year, knocked out in the league stage in the second year and had lost in the semis in the third year. With each year passing by and a fresh supply of juniors being poured into the campus, we were slowly fading away into the oblivion. We had entered the fourth-year tournament with three heartbreaks and a few of our players dropping out either due to lost interest or due to lost faith in the team. It was the last year and I didn’t want to leave the campus with crestfallen memories, none of my team members did. On the eve of the first match, we sat together after an intense practice session. We knew we were perfect as a team but had failed to deliver in the need of the hour. But that day it was different, the team had a sense of urgency in their actions and a passion for victory on their faces. This very thing had been missing for the last 3 years.
We breezed through the tournament with hardly anyone putting a fight to us. After winning the finals when I lifted the cup which had been evading me for quite some time then, I could see the flashes of my journey in reflections to this moment. We had won, I had won.