The zeal in our dreams, makes the universe conspire in our favour. Taste for business and inclination for management came on early in my life. Ambition, no doubt was injected by my mother, who showed me ways higher than my dreams. Being a meritorious student and good with numbers right from beginning of my academia, I seized the opportunity of pursuing my commerce graduation from Delhi University. But entering into Dream College was tough. With God’s grace and my hard work, I secured admission but the major problem was convincing my family to support my decision because they felt unsecured and sending a girl out for the first time away from hometown was not easy for them. But my mom helped me in persuading my dad and grandparents about my passion towards studies and showed them brighter prospects of choosing this decision. Had she not taken such a bold step, I wouldn’t have emerged as a mature and a responsible girl who is ready to face challenges of the world. I was exactly opposite of what I am today: shy, introvert, unconfident and reticent girl. Had she not supported me in this decision, I wouldn’t have been studying in one of the reputed B-schools today. She was there in all those times when everyone else stood against my choices. It was even my determination and zeal to achieve the desired goals that changed my life but I owe all my success to the beautiful lady in my life, my mom who revealed a different aspect of me and made me stronger and more passionate for my career.
Why Aditya Birla Group is big in your life?
“Great businesses are never built on the quick sands of opportunism. I reiterate that, if living by our value means, perhaps growing at a pace slower than we would otherwise have liked, so be it. For us leadership lies at the heart of knowing what we stand for”, said Mr. Kumar Mangalam Birla Chairman of Aditya Birla Group. He stood by his values and this has enabled ABG to emerge as a market leader in all segments of the industry.
A US $44.3 billion corporation, Aditya Birla Group is in league of Fortune 500. Spanning across 34 countries with profound impact in as many as 14 industry sectors over 160 decades, ABG lives by its tagline of “Big in your life”. ABG is big on innovation, diversity, community, manufacturing, infrastructure, fashion and finance catering to all our daily requirements and needs.
Starting with ‘Taking India to the world’ campaign and shifting to ‘Big in your life’ highlight the groups journey to a super brand that enables and empowers people at every step in their life. It reflects its ‘Big’ geographical presence, economic might, omnipresence of the products and the way it touches the lives across the world. The tagline narrates the company moving from ‘Being Big’ to creating and delivering ‘Big Value’ for its consumers and people at large. An enduring passion for work has helped company attain global position in several business sectors on the strength of the organisation's ability to continually innovate the products to meet the needs of market and the customers.
A huge contribution of Ultra Tech cement in the Bandra-Worli Sea link, manufacturing safer tyres through Birla Carbon, providing us with telecom services, being the 4th largest insulator to influencing great style through Aditya Birla Fashion and Retail Limited, Aditya Birla Group has touched all nuances of life and spread its roots to make it ‘Big’.
When I look upon the contributions made by ABG, I could realise that Aditya Birla has both implicitly and explicitly affected my life in a big way. It provides me with comfortable clothing, sustainable environment, smooth transportation, easy networking and safe investment options. It has created and is still creating a big value in our everyday life.
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