Aditya Birla Group has been deeply engraved in my regular lifestyle.
A 90's kid would know this for a fact, that ABG has been the best cupid. Facilitating cheap monthly message plans @56 sustained millions of relationships.
Prolific campaigns like 'What an idea sirji' ,' No Idea? Get idea', 'No Ullu banaving' are still unfaded in memory.
With extensive network reach and high speed internet, it has integrated India to a large extent facilitating connectivity, business opportunities and linking remote areas.
ABG has revolutionized Indian clothing with brands like LP, Allen Solly and Peter England.
It bought class to our wardrobe.
'Think formal, think LP', this has surely been my personal motto.
Pantaloons has been a one-stop platform to shop for casuals.
Grasims has redefined luxury clothing.
Hidalco and Ultratech Cements have been the backbone of Indian infrastructure. They have always been the symbol for stability, trust and strength.
ABG’s financial services have helped millions realize their dreams.
It has been closely knitted with automobile industry, providing carbon black that is used in making tyres. In a way it has paved a way for globalization and urbanization in India.
Its hard to summarize its extensive impact in daily lives but in a nutshell, we can say, it has sustained the basic needs of individuals ranging from basic healthcare, finance, telecom connectivity, clothing, infrastructure, education and transportation.
Complementing and Supplementing at each and every phase of life, ABG has undeniably changed and impacted millions of lives. It’s more than 160 years of history is aligned with the making of Modern India.
#NMIMSMumbai #ABGLPWooMe