"Bhaiya, Aditya Birla ka poster dikh raha hai, wahase right le lo" I said to the cab driver, who was so busy talking to his mate over the phone and forget all about how I was rushing him all the way to drive faster. He was all along convincing the other guy on the phone about how his new Vodafone sim card gives him a 2GB 4G data for enough days without any network problems.
I was rushing because I was late for my best friend’s birthday who liked pastries only from Delice and due to a huge rush in the store of people craving over their chocolate cheesecake I finally got the most delicious of them and took a cab.
Even when completely engrossed in the phone conversation, the cab driver took a smooth turn right as I told him to. As I passed the big banner of Aditya Birla Group that was in front of a big dried dead tree, I wondered how the red, yellow, orange banner of the logo somehow brought color to the dried branches of the tree.
I knocked on the door of my friend’s apartment and saw her wearing this beautiful dress that I felt completely defined her and looked very beautiful. The Delice bag in my hand brought another glow to her which formally was done by the dress that she bought from FOREVER 21 and was showing off to me from the moment I stepped in her apartment.
It is total amazement of how a single group of industries is so much widespread and offers so many services to people in the country in one way or the another depending upon their consumer needs. This point was further proved to me when I was looking through a magazine in my friend’s apartment shelf that advertised the Multi Skill Multi-Sector Training Centre in Nagpur for providing skills to youth that was led by the one and only “Aditya Birla Group”.
Be it fashion, food, telecom or providing sustainability to people from various sectors of the economy, the ABG group has been one of the biggest providers of service that are so easily available to people that one cannot ignore it. So, it makes a difference in not only an individual’s life but all the people around him/her by spreading happiness by making it BIG as they say it.
To manage such a huge company that strives for “Always Big in Your Life” is something that is not ordinary. In any company, that people with extraordinary mindset and aura that work towards excellence is what makes a company a difference maker in life of the consumers. So, it’s all about what kind of people the company is made of, and the people in ABG who made it what it is today weren’t born successful, they worked for it and worked harder, despite of any crucial circumstances they faced and became successful. Apart from the company, this is what we can learn from the pillars of the company at a personal level.
I remember how I was so scared and underconfident while I was in school, with a very little group of friends, when I had no goal in life or no ambition as such, although an average in academics. Whereas, on the other hand my elder brother was someone who had a tough time dealing with academics in his school was striving so hard to be recognized as a good student, and he did, his hard work did pay off. While there was me who wasn’t even ready to get out of my bubble of under confidence. I knew it wasn’t going to work this way because people hardly knew me or thought that I made a difference in their life.
To influence other people in your life you have to be influenced in your own core. When I stepped into college for graduation, I knew I had to make most of the four years that are given to me and I started exploring myself. My bubble finally burst when I won the class representative elections of my class and my confidence gained momentum. Since then, I have never looked back and have tried to make the most of every opportunity that comes to me. This is how people recognize you when you make a difference in their life, encourage or motivate them in one way or the other. I believe ABG is not just a group of industries, it is a happy experience for the people who work there as well as for the consumers.
