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Aditya Birla Group: A big part of my life

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Harsh Modi
Harsh Modi

Aditya Birla Group is the third-largest Indian private sector conglomerate with its services in various sectors like Banking, Cement, Fashion, Financial Services, Metals and many more. It's various brands has been around me in various forms, from binding the structures of buildings through Ultratech Cement to the apparels we wear in the form of Peter England and Pantaloons.

Since my childhood, Pantaloons has played a big part in my life. We were able to get affordable, high-quality clothes for the whole family at one place only. So, Pantaloons was the go to shopping destination for us. Now brands like Van Heusen, Louis Philippe and Peter England, which are some of the largest apparel brands in India that offer premium clothing. Hence, ABG has covered all the segments in the clothing. The clothing of these brands makes me look more confident during any occasion.

My family has been using Idea’s cellular network services ever since we have started using it. Now with its merger with Vodafone, it has become the largest mobile service provider in India. Vodafone-Idea played an important role in my life by connecting me with my family with their amazing services. We have been using its CUG service for quite a long time.

I recently came to know that Freshwrapp, which I regularly use is the brand belonging to ABG. It has been important part in my life ever since I have left home. I wrap it to pack my tiffin and it helps in keeping it warm and healthy. 

ABG has indeed helped me in each part of my life and had play a big role in my life.  

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Aditya Birla Group: A big part of my life