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Aditya Birla Group- An unexplained phenomenon

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aanchal jain
aanchal jain

“Why is Aditya Birla Group BIG in my life?”

If I were ever to talk about the origin of my life, I would begin by mentioning Aditya Birla

Group. It all started on 21st September’ 1992, five years before I was born. My father started

his career by being a part of the most energy-efficient Urea plant in the country at

Jagdishpur in Uttar Pradesh, Indo Gulf Fertilizers, producing 12 lakh MT per year, greater

than 100% Capacity Utilization. It was phenomenal as it was a premier Agri Solution

provider reaching 6 Million farmers and helping them reap a rich harvest and improve their

incomes.

My schooling started with Aditya Birla Public School, Jagdispur and hence I have

experienced the power this group has in changing people’s lives since 1857. It all started

with cotton trading operations at Pilani, Rajasthan and has spread its wings throughout the

globe. Chronologically, shaping of a conglomerate in the 1930s, making of India’s first MNC

during 1970-1995, entering into financial, telecom, copper services from 1995-2000,

building scale through acquisitions in India and globally (2000-2005), growing and

consolidating from 2005-2010 and Cementing Leadership Positions in Relevant Sectors in

India and Globally were all the events of the ABG life story.

When something has an impact on billions of people worldwide, upon where they live, how

they live, what they wear and practically everything, it is not just an organization or a group

that is responsible for it, it is a lifestyle in itself, an unexplained phenomena. What could

be more fascinating than being hit with a realization of the unsaid faith people have in ABG.

Probably, the building we’re safely residing in was built with Ultratech Cement, ABG a

Global Leader in cement and the largest producer of grey cement, white cement and ready-mix concrete in India. The 2g/3g/4g platforms that we’re utilizing might be an outcome of

the successful merger of ABG and Vodafone group with a subscriber base of over 408

million customers. This growth is exponential and never-ending. Our lives have never been

better. Aditya Birla group does it all.


‘How I overcame challenges to achieve my ambitions in life so far’

We don’t realize that we’re facing a challenge when we are in it. It is only when we

emerge as a winner or a failure, do we understand how this experience has shaped us for

good or bad. Looking back at my life I realize that it was only my ambition to come out in

flying colors that helped me stay strong in tough times. At critical times, the small values

that were imbibed into me at the early stages of life played a significant role. When life

tested me, it was imperative that I kept my base morals strong and not let the wrong

deceive me.

One instance from 2012-13 when I was to appear for class 10th examinations has always

reminded me of my inner strength. At the beginning of the session, I was diagnosed with

Herniated Disc and Sciatica. This meant I could no more attend regular classes at school for

the rest of the year as I was advised to be on complete bed rest. It broke my heart to see

myself being unproductive almost every day and going to bed at night knowing that I can’t

really wake UP in the morning. I made up my mind to not waste the year and prepare for

the board examinations at home. It was extremely difficult as for the first time in life I had

to study everything on my own without the guidance of teachers at school. I did what I

could, gave my heart to it and subsequently scored a 10 CGPA. I was also awarded the

Chairman’s Trophy for exemplary performance in academics. This had been possible

because of the constant mental and emotional support of my family and friends and the

faith that I had in myself. This was the first time I had experienced the taste of true success

which only comes after a lot of hard work.

Ever since then, I have adopted this theory in my life of giving my best shot to whatever

comes ahead of me. This helps me keep myself happy, content and motivated.

#NMIMSMumbai

#ABGLPWooMe

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Aditya Birla Group- An unexplained phenomenon