Ever since I was a kid, strength, agility along with truthfulness and love being showcased caught my attention and nothing much has changed. One brand that has consistently contributed in building our nation and strengthening our foundations has been Ultra Tech cement. Being India’s largest cement manufacturers, Ultra-tech has always focused on the technical aspect and quality of the product and not just on the flamboyancy to promote their products. With this honesty, they have always had a technician explain the product and focus has always been on the quality and compliance of the product. This has not only given the products an extra credibility but has also set benchmarks for products that belong to the same domain.
Another brand that I feel associated with is Vodafone Idea, formerly known as Idea. Living away from home for the past 7 years with an Idea in my pocket, has always made me feel connected with the feeling called Home. Today, when I am living in a land that is 1800 Km away from my home for my MBA at Indian Institute of Foreign Trade, the same network makes me feel at home. Idea, from its earlier days with its tag lines such as “What an Idea sirji”, “Walk and talk,” No Ullu Banaving”, Save tree campaign etc. – resonated with the masses of the country and made the brand a part of us. After the merger with Vodafone, they have plans to come stronger and are all set to revolutionize the telecom industry.
Other brands which have a very close association with my life are Louis Philippe, Allen Solly, Van Heusen and Peter England. When it comes to formal & casual dressing – fashion brands of ABG have been the only brands I have put my hands on. They offer exceptionally superior quality of fabrics and undoubtedly give boundless after sales service.
Do not pray for an easy life; pray for the strength to endure a difficult one. – Bruce Lee
Be it laying the foundation of our homes, to our telephone network to the clothes we wear, ABG has instilled in me the quality of being versatile, the quality that I have and relate to with the most. I was an extremely introverted studious kid till class 10th. I had issues in opening up, getting involved in extra-curricular activities, etc. I stood first in my school in 10th Boards and all the attention that I received opened me up as a person and gave me the confidence to change myself. Soon, I realized that studies solely would not fulfill my urge to succeed in life. I had to work on my co-curricular and extracurricular activities. I widened my horizon and started to organize events, play multiple sports, learnt dancing and chose to live a fulfilling life. During my college days, I was involved in events and clubs that were not only versatile in terms of the kind of activities but also different with respect to the values and qualities they would instill in me. During my tenure of work at Reliance Industries Ltd, I was involved in projects and roles that required multiple skill sets. I pushed myself, came up with creative ways of making my work easier, made trackers, sat with everyone and anyone I could learn a skill set from and became more and more versatile with time. I set deadlines for myself and kept on beating those deadlines.
Versatility not only brought in the true essence of my character but also helped me connect with people who are like-minded and are ready to push their limits to approach the end goal within stipulated deadlines.
