Aditya Birla Group (ABG) started in 1919 with the very basic necessity of life i.e. Jute manufacturing company and right now it is a leading multi-product corporation be it Telecom network, garments, Aluminium and what not?
ABG played a very big role in my life as I cracked the first interview of my life by wearing a blazer of Peter England and it is hard to forget a brand which helps you in transforming from a student to bread earner for your family. Apart from that, Allen Solly and Louis Philippe always help me to stay updated with the world’s fashion trend. And as Ralph Waldo Emerson said, “Being perfectly well-dressed gives one a tranquillity that no religion can bestow.”
Apart from garments ABG with the help of its 2nd largest telecom network instilled life in a steel box i.e. mobile which is otherwise of no use apart from playing snake. It helps me to connect with my family & loved ones and provide a sense of homeliness even when I am away from my home. ABG doesn’t stop there, it is the only one which helps my family in building our dream home.
ABG also, give my father a sense of protection with the help of its insurance and ABG gives me the opportunity to sit with our loved ones in the adverse situation without any worry of finances and hence ABG is the one which helps me in increasing closeness and ultimately give us life-long partners, friends and supporters.
ABG is like a companion to me which is helping me in every stage of life and hence it is like an invisible family member for me.
