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Influence Aditya Birla Group had in my life

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Bharat Girdhar
Bharat Girdhar

Since childhood, I was fascinated by bright colors. I remember the first time I wore a beach t-shirt, bright blue t-shirt with yellow flowers on them, I was on top of the world. I always had a taste in fashion thereafter and wore clothes that catered to my sense of beauty. There in comes in Allen Solly, my go to brand for all sorts of clothing. With it's lineup of bright and beautiful clothes it always fascinated me and I started to love their selections.My first ever pick was a bright blue shirt and a brown cheenos, when I looked into the mirror I was flabbergasted. After that it became a usual thing to go to their showroom and look for the latest additions in their latest collections (even if couldn't afford them). Allen Solly is just one of many brands under the fashion umbrella of ABG and all of them have their own statement. Louis Phillipe came in next, with their classy selection of formal clothing that became my first set of formal clothes when I started working. Louis Philippe has always maintained a sense of tradition in their formal clothing collections . My father always preferred that over the newer options available in the market today which cater to a completely different set of newer generation audience.LP is where tradition meets style.

Thus, ABG has been a part of my style in the form of various brands that it own and the collections it brings

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Influence Aditya Birla Group had in my life