Aditya Birla Group is the third largest Indian private sector conglomerate, the company which was founded by Seth Shiv Narayan Birla 162 years ago. Since its inception, they have been contributing significantly towards the growth of India and its people. They have not just stayed relevant and contemporary but also stayed ahead of the curve in every aspect of their business. Through their corporate social responsibility activities, they have continued making significant social and economic contribution to the lives of million people staying in the hinterlands of India. Aditya Birla Group plays a major role in the daily part and parcel of life of Indian people. Aditya Birla Group is big in my life because since my teenage days I have been relying on the company for all my apparel requirements. It has been a one stop destination for me. Their affordable prices, comfortable clothing material and plethora of options to select from all under one store has really made my life easier. Unconsciously, I rely on them for all my apparel needs.
I remember the time I went to my maternal uncle’s place in Dewanhat district Coochbehar, which is a remote place in east North Bengal. Unfortunately, the network connection I was using back then was not working for that area and my mother was very worried as she could not contact my father but thanks to the Idea network which my uncle was using, made it possible to contact my father and relieve my mother in the process.This is how Aditya Birla Group has been big on my life and played a significant role.
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