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How Brands Capture Consumer Attention, Ft. Andrea R & Stefania B, SDA Bocconi
Netflix

How Brands Capture Consumer Attention, Ft. Andrea R & Stefania B, SDA Bocconi

13 Dec 2022 · 2 min read

We are back with yet another conversation with two marketing stalwarts, that will bust some marketing myths and reveal new threads for you to think about.Team InsideIIM went to SDA Bocconi School of …

InsideIIM

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How Netflix Uses Data Science: A Case Study Quiz
Netflix

How Netflix Uses Data Science: A Case Study Quiz

08 Dec 2022 · 5 min read

Here’s your chance to build a career in Data Science. Do you always wonder how the data is being used by big firms? What could be the technology behind it? How do companies like Netflix, Spotify, and…

InsideIIM

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How Apple, Uber, Netflix Create Experiences | Brand & Experiential Marketing Ft. Rajesh Srivastava
Netflix

How Apple, Uber, Netflix Create Experiences | Brand & Experiential Marketing Ft. Rajesh Srivastava

14 Oct 2020 · 2 min read

Do you remember the Volkswagen’s Piano Staircase video that took the ad world by storm in the late 2000s? Going the digital way, Comedy Central’s bold and iconic The Trump Presidential Twitter Librar…

InsideIIM

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How Uber, Netflix, Amazon Drive Our Habits And Behaviour | Ft. Rajesh Srivastava, IIM Bangalore Alum
Netflix

How Uber, Netflix, Amazon Drive Our Habits And Behaviour | Ft. Rajesh Srivastava, IIM Bangalore Alum

28 Dec 2019 · 2 min read

We all must have heard the famous saying, ‘Change is the only constant’. Well, this applies to business as well and the rules of businesses are constantly shifting with the changing times. Whether it…

InsideIIM

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Marketing Lessons From The Education Sector - Konversations Unplugged #7
Netflix

Marketing Lessons From The Education Sector - Konversations Unplugged #7

19 Dec 2017 · 1 min read

Does education need to be so serious all the time? What kind of a mix should education brands go for? The business of building brands in the education sector and more in this podcast. Some candid con…

InsideIIM

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Marketing Lessons From Bollywood - Konversations Unplugged #5
Netflix

Marketing Lessons From Bollywood - Konversations Unplugged #5

14 Dec 2017 · 1 min read

First, there was the Opera. Plays, and live performances preceded the invention of the camera. But the camera brought the 70 mm silver screen to the world. And there was no looking back. Next? There …

InsideIIM

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Business Analytics - Dejargonised - Learn With InsideIIM & MISB Bocconi
Netflix

Business Analytics - Dejargonised - Learn With InsideIIM & MISB Bocconi

29 Jun 2017 · 1 min read

Talk Geeky to Me. The day isn't far when people will start using this as a pick-up line. And why not? Geeks are going to inherit the earth. Do you want to know how? Well, Business Analytics, the drea…

InsideIIM

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Business Analytics - Dejargonised - Learn With InsideIIM & SDA Bocconi Asia Center
Netflix

Business Analytics - Dejargonised - Learn With InsideIIM & SDA Bocconi Asia Center

20 Mar 2017 · 1 min read

Talk Geeky to Me. The day isn't far when people will start using this as a pick-up line. And why not? Geeks are going to inherit the earth. Do you want to know how?     Well, Business Analy…

InsideIIM

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