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The Big Things In Life - Kshiti Bhat, NMIMS Mumbai

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Kshiti Bhat
Kshiti Bhat

Why Aditya Birla Group is big in your life

Aditya Birla Group houses big brands such as Allen Solly, Forever 21, FreshPakk, liva, Louis Philippe, Pantaloons, People, Van Heusen, Ultratech Cement, and many others. Each of these brands have their own set of distinguished qualities which makes them a class apart from their respective competitors. Aditya Birla Group is basically a facet of every Indian’s life in some or the other way. It caters to everyone’s needs in a certain way, be it necessities, luxuries, financial products like insurance or loans, etc.

Personally, I have made umpteen purchases from many of these brands and have had a good experience with most of them. The various products at Pantaloons, liva, and Forever 21 are amongst my favourite. ABG products fit my budget and deliver great quality in terms of durability which makes me want to go back to their stores.

Even after facing competition from other brands in various segments, Aditya Birla Group has emerged successful and has been able to create an impact in most of our lives. There have been times when I make a purchase because it appeals to me, without realising that it is an ABG product.

Aditya Birla Group reaches out to its customers directly and is always up to date with latest consumer demands in all spheres that it operates in. ABG is big in my life because it touches some aspect of it every single day. All in all, as a consumer, I would say that ABG is a great company and I would recommend it to everyone.

How you overcame challenges to achieve your ambitions in life so far

Challenges are an indispensable part of life and my life has been no exception. Challenges make an individual stronger and more confident. One can't expect to progress on a personal level if they don't venture into uncharted territory.

I was always an above average student in school and scored well in my Board examinations, which I emulated in the 12th Board examinations. Post 12th, I decided to pursue Chartered Accountancy and cleared the entrance exam in the first attempt. However, I suffered a setback when I didn't clear the intermediate exam in the first attempt, while many of my peers did. It was the first real failure I had ever faced. I was shocked and demotivated and buckling under the pressure. But it was then that I  realised that there is really no shortcut to success. Hardwork, determination and dedication towards achieving my goal was what made me clear the exam in the next attempt. I faced a similar challenge during my Final CA exams which was when I decided not to look back any further. Instead of crying over spilt milk, I gave MBA entrance exams and decided to do an MBA in finance. I have been successful only because I believed that I was capable enough. I have always been supported by my family in every decision that I have taken so far and that too has been immensely helpful to me as I set out to achieve my ambition.

#NMIMSMumbai #ABGLPWooMe

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The Big Things In Life - Kshiti Bhat, NMIMS Mumbai