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Why Aditya Birla Group is Big in your life - Rohit Lala, NMIMS Mumbai

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Rohit Lala
Rohit Lala

Aditya Birla Group has contributed in some way or other in my day to day life. Consciously or subconsciously I have used a lot of product that is actually manufactured by Aditya Birla Group. The presence of the group is massive across different sectors like manufacturing industry, retail sector, mining, telecom services, financial services, fashion, fertilizers etc. It is the third-largest Indian private sector conglomerate with a revenue of approximately US$44.3 billion in year 2018.

It is a world leader in aluminum rolling, viscose staple fiber, and carbon black production. It is also the fourth largest producer of insulators, one of the top 4 cement producers and is the second largest telecom company in the world. Aditya Birla group of companies own many big brands such as Louis Philippe, Van Heusen, Allen Solly, Peter England, Idea Cellular, Birla Sun Life Insurance and Birla Sun Life Asset Management and much more.

It is a dream company to work with for most of the B-school aspirants and is in the league of Fortune 500 organizations. The company operate in more than 35 different countries and employ more than 120,000 employees worldwide. One of the key things about the group is that over 50 percent of the revenues come from overseas operations.

The Group’s Employee Value Proposition is ‘A World of Opportunities’, built around 4 pillars. It includes opportunities for building: great careers; continuous learning along with a strong meaningful life beyond work and connect with a larger social purpose.

The organization also reaches out annually to 7.5 million people through the “Aditya Birla Centre for Community Initiatives and Rural Development” which I think is a great initiative to contribute towards our society specially to improve the quality of life of the poor people.

How you overcame challenges to achieve your ambitions in life so far?

My mantra in life is to keep working hard with full honesty and I don’t believe in luck. I believe that if you are honest with your work, then you will get the results sooner or later.

I faced quite a lot of difficult times in my life. But I tried to maintain my composure and worked really hard in every aspect. I graduated in Mechanical Engineering but got a job in an information technology company. So everything there was new for me as I didn’t have any experience in coding or programming. Since I was working as a Software Developer, I had to learn multiple programming languages, and as a result the learning curve was very steep. But I tried to remain calm and positive in difficult times. After any bad day I wake up in the morning with positive feeling and start my day with motivation and confidence. I Keep myself focused in difficult situations. I believe in doing my work with commitment and passion. Due to my commitment at workplace I got promoted twice in a span of just 31 months and also got award for outstanding contributions by senior management. So, this is one of the challenges that changed my life completely.

Throughout my life, in any difficult situations, I try to re-frame my thoughts by listening to inspirational speeches and meditation. For keeping my motivation alive, I listen to inspirational speakers and also do meditation. I am a creative person and I always look for a better alternative to any problem in a manner that is fair and honest.

My ambition is to give my 100 percent in everything I do and try to leave a mark in that particular field. I want to finish the given task as per the best of my abilities.

#NMIMSMumbai #ABGLPWooMe

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Why Aditya Birla Group is Big in your life - Rohit Lala, NMIMS Mumbai