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Competitions

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Aditya Birla Group - Not The Jack, But The Master Of All - Vagisha Alok, IIM Ranchi

Aditya Birla Group - Not The Jack, But The Master Of All - Vagisha Alok, IIM Ranchi

ADITYA BIRLA GROUP IS A PREMIUM CONGLOMERATE WITH A CLEAR FOCUS ON EACH OF ITS BUSINESS. THE INDUSTRIAL GIANT HAS ITS FINGERS ON ALMOST ALL SECTORS – TEXTILES [GRASIM], ALUMINIUM [HINDALCO AND NOVELIS], YARN [NEWO], CEMENT [ULTRA TECH], TELECOM [IDEA CELLULAR], RETAIL [ ADITYA BIRLA RETAIL], CHEMICALS [ADITYA BIRLA CHEMICALS] AND SO ON. TO ADD CHERRY ON THE CAKE, MOST OF THESE COMPANIES ARE AMONG THE TOP TEN IN THEIR SECTOR. WHILE THESE CONTINUE TO GROW AND FLOURISH, GARMENT NAMES SUCH AS VAN HEUSEN, PETER ENGLAND AND LOUIS PHILLIPPE PUSH THE BRANDING FURTHER.

Vagisha Alok
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Why ABG Is Big In My Life - Ashish Chopra, MDI Gurgaon

Why ABG Is Big In My Life - Ashish Chopra, MDI Gurgaon

I am an extraordinary man as although I am just an ordinary customer but from an extraordinary country, the country that gives birth to visionaries like Seth Shiv Narayan Birla.The visionary that makes us ordinary people feel special by bringing out the best in market for us, by customising and personalizing for each class and never forgetting us when the world caters only to the top few.I am just 22 years old and there has not been a day when you have not been a part of my life and knowingly or unknowingly I trust you and my decisions are just a reflection of that.I remember My Fresher's Party in my undergraduate college where we all had to wear suits to get a feel that we are out of school and in a place where we would be treated as adults for the first time and suits were the most subtle way of letting us know that.I had never worn a suit but wanted to ever since I was in school, so no one could be as excited as I was because it was a dream come true.In my heart I knew I was just trying to copy my father since I always was gaga when I saw him in that black suit with that greyish black tie and that silver tie pin.

Ashish Chopra
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ABG - Fuelling My Fashion - Vivian Nutulapati, IIM Sirmaur

ABG - Fuelling My Fashion - Vivian Nutulapati, IIM Sirmaur

In the current generation, there is a need for proper first impressions and whether we like it or not, we are judged based on our looks. As it is said, “dress for the job you want”, a huge contributing factor for a good impression is good clothing. “The boor covers himself, the rich man or the fool adorns himself, and the elegant man gets dressed”, a great quote by Honore de Balzac.  Being well-dressed injects confidence in the person. It gives off an air of elegance to everyone around him.

Vivian Nutulapati
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