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Meet The Winners Of InsideIIM's E-Commerce Prodigy Challenge 2021

Meet The Winners Of InsideIIM's E-Commerce Prodigy Challenge 2021

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! The winners of the challenge created detailed marketing strategies for top E-Commerce companies like Flipkart, BigBasket, Nykaa, Quikr, and L'Oreal. Check out the winners of the InsideIIM E-Commerce Prodigy Challenge and the entries that helped them win!

Team InsideIIM
A Marketing Strategy For Quikr By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Yogesh Kumar Das, SIBM Pune

A Marketing Strategy For Quikr By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Yogesh Kumar Das, SIBM Pune

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Yogesh Kumar Das, a SIBM Pune student who worked on creating a strong marketing strategy for Quikr and is a winner of the InsideIIM E-Commerce Prodigy Challenge!

Team InsideIIM
A Marketing Strategy For Flipkart By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Rishu Kumar, IIM Bangalore

A Marketing Strategy For Flipkart By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Rishu Kumar, IIM Bangalore

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Rishu Kumar, an IIM Bangalore student who worked on creating a strong marketing strategy with the objective of increasing the user acquisition and user conversion for Flipkart and is a winner of InsideIIM’s E-Commerce Prodigy Challenge!

Team InsideIIM
A Marketing Strategy For L'Oréal By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Vaibhav Mangla, IIM Kozhikode

A Marketing Strategy For L'Oréal By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Vaibhav Mangla, IIM Kozhikode

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Vaibhav Mangla, an IIM Kozhikode student who worked on improving the user experience for L’Oreal and increasing their customer engagement and conversion rate. He is the winner of InsideIIM’s E-Commerce Prodigy Challenge!

Team InsideIIM
A Marketing Strategy For BigBasket By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Manogya Prasad, IIM Calcutta

A Marketing Strategy For BigBasket By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Manogya Prasad, IIM Calcutta

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Manogya Prasad, an IIM Calcutta student who proposed a new feature to enhance user engagement and increase customer retention at BigBasket and is a winner of InsideIIM's E-Commerce Prodigy Challenge!

Team InsideIIM
A Marketing Strategy For Nykaa By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Gunjan Kishor, IIM Kozhikode

A Marketing Strategy For Nykaa By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Gunjan Kishor, IIM Kozhikode

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Gunjan Kishor,  an IIM Kozhikode student and a winner of the InsideIIM E-Commerce Prodigy Challenge!

Team InsideIIM
MBA Student | InsideIIM