MBA Student

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A Marketing Strategy For Flipkart By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Rishu Kumar, IIM Bangalore

A Marketing Strategy For Flipkart By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Rishu Kumar, IIM Bangalore

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Rishu Kumar, an IIM Bangalore student who worked on creating a strong marketing strategy with the objective of increasing the user acquisition and user conversion for Flipkart and is a winner of InsideIIM’s E-Commerce Prodigy Challenge!

Team InsideIIM
A Marketing Strategy For L'Oréal By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Vaibhav Mangla, IIM Kozhikode

A Marketing Strategy For L'Oréal By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Vaibhav Mangla, IIM Kozhikode

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Vaibhav Mangla, an IIM Kozhikode student who worked on improving the user experience for L’Oreal and increasing their customer engagement and conversion rate. He is the winner of InsideIIM’s E-Commerce Prodigy Challenge!

Team InsideIIM
A Marketing Strategy For BigBasket By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Manogya Prasad, IIM Calcutta

A Marketing Strategy For BigBasket By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Manogya Prasad, IIM Calcutta

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in an E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Manogya Prasad, an IIM Calcutta student who proposed a new feature to enhance user engagement and increase customer retention at BigBasket and is a winner of InsideIIM's E-Commerce Prodigy Challenge!

Team InsideIIM
A Marketing Strategy For Nykaa By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Gunjan Kishor, IIM Kozhikode

A Marketing Strategy For Nykaa By The Winner of InsideIIM's E-Commerce Prodigy Challenge 2021 | Gunjan Kishor, IIM Kozhikode

In 2021, InsideIIM launched for the first time the E-Commerce Prodigy Challenge, an exclusive program to give India's top talent at business schools a flavor of Marketing and Growth Hacking in E-commerce set-up. To participate, MBA students were asked to create a marketing strategy for their favorite E-commerce platforms. Amongst all the entries that came in from India's top talent, five stood out! Here is a glimpse into the marketing strategies formulated by Gunjan Kishor,  an IIM Kozhikode student and a winner of the InsideIIM E-Commerce Prodigy Challenge!

Team InsideIIM
Professional Etiquette At Work

Professional Etiquette At Work

This post is part of a bi-monthly series bought to you by Ayushi Mona for InsideIIM called 'Headstart'. This is the fifth post in the early career series.

Ayushi Mona
How We Converted ITC & Goldman Sachs Internships To A Full-Time Job, Ft. Shantanu S, Kanav K, IMT G

How We Converted ITC & Goldman Sachs Internships To A Full-Time Job, Ft. Shantanu S, Kanav K, IMT G

When it comes to choosing either Finance or Marketing, there always seems to be a confusion in the minds of B-school students. For some, it comes as a natural choice given the academic backgrounds and interests they have. For others, it's a journey that they take during their B-school life. We have two IMT Ghaziabad students Shantanu Shivam and Kanav Kaushal, who not only figured out what they would like their careers to look like after their B-school, but cracked marquee companies like ITC and Goldman Sachs from campus as well. In this conversation, we dive deeper into how you get the coveted internship and convert it into a job at these companies. *This is a promoted feature.

InsideIIM Career Services
MBA Student | InsideIIM