MBA Student

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The Boring Breaking-In Internship Experience At General Electric - Ankush Arya - IIM Udaipur

The Boring Breaking-In Internship Experience At General Electric - Ankush Arya - IIM Udaipur

“The line of swanky Mercedes at the gate, large French windows, plush furniture in the reception lobby, VIP like security and a huge green campus with scores of trees encircling each building greeted me as I entered the premises. The first hour at the office where I am interning seemed to be too much- too soon to absorb. It was nothing like the image that I had imagined for corporate offices in my mind”

ANKUSH ARYA
Making A Good Day Out Of Everyday At Britannia - An Internship Experience  - Aishwarya Saraswat - IIM Indore

Making A Good Day Out Of Everyday At Britannia - An Internship Experience - Aishwarya Saraswat - IIM Indore

In the journey of a b-school student, summers stand out as the highlight of the first year which defines what will the future hold for us. My “Ting Ting Ti-Ting” moment came when a Sales & Marketing enthusiast like me got selected by Britannia Industries as one of the 25 interns from various prestigious campuses. For starters, I am a fresher who has lived in Indore all my life & had never even travelled alone let alone visited the southern part of our beautiful country, so I was excited to know that my project would be based out of Bangalore & I would be required to travel across cities. I was afraid that language would be a barrier to communication & the glorified stories of Bangalore traffic were not unknown to me. The personal & professional challenges were quite a many, what with the lack of any corporate experience but I was beyond thrilled to finally get to the field and discover my true calling.

IIM Indore
Consumer Market Research - Konversations Cafe With Utsav Mamoria and Ankit Doshi

Consumer Market Research - Konversations Cafe With Utsav Mamoria and Ankit Doshi

In this episode, we meet Market Researcher and Konversations Course Creator Utsav Mamoria and jam with him about the interesting world of research. Ankit Doshi, the Creator of InsideIIM.com and Konversations.com discusses condoms, politics, FMCG in the context of Consumer Market Research. In the digital avatar of Konversations Cafe, we do a deep dive with the creators of our courses. If you're interested in Consumer Market Research - check out our course on Konversations.com

Team InsideIIM
On Investing In Relationships, Marriages, And Children – A Behavioural Economics Perspective

On Investing In Relationships, Marriages, And Children – A Behavioural Economics Perspective

What do you look for in a relationship? Who makes an ideal partner? How much are you willing to ‘invest’ in a relationship? Why are items in a gift shop at an airport overpriced? Sure, there are emotional aspects to all of these questions but with the rise of modernism, the lines between emotions and economics are blurred. Economic terms like ‘Investment’ are used for emotional constructs like relationships and marriages and we no longer make decisions purely based on emotions but on the ‘return of investment’ that we get on that emotion. This new approach of socio-eco-psycho is explained by Prof Rasananda Panda from MICA in this video. It highlights the importance of behavioural economics and an interesting take on modern relationships and marriage. What do you think about this approach? Tell us in the comments below!

Career Services Centre
A Sneak-Peak At Pi-Shop (Planet-I Shop) - The Student Run Retail Store At IIM Indore

A Sneak-Peak At Pi-Shop (Planet-I Shop) - The Student Run Retail Store At IIM Indore

Life at IIM Indore can be hectic with all the lined up classes, back-to-back schedules, chasing deadlines and what not? Imagine, amongst all this rush, if students have to go out to get daily supplies, yummy food, etc. and considering Rau circle (3km) as the closest civilisation spot…UFF! That is when Merchand-I (The Retail Club of IIM Indore), Planet-I’s very own Retail Club comes to the rescue… Sticking by our motto, “Bringing Life to Planet-I”!

Swathika Selvam