The first instance was when I was in school just after my class 10th results I took science as my subjects for my high school I was always good with science and maths in my secondary school but the opinion of science and math being an easy subject soon changed as I stared my class few of the students were doing very well with the subjects and I was lagging and I was worried whether I would be able to make it or not I shared this with my friends and my teachers they helped me overcome my fear after motivation from them I was determined to do my best and I was able to overcome my fear that I whether I would be able to make it or not.
Mr. Kumar Mangalam Birla, Chairman of Aditya Birla Group’s mantra for success is ‘If your first instinct is to run away from failures, then perhaps you are doing it the wrong way’. I have adopted this mantra in my daily life. In my final year project when I started to implement I was not able to make the project work and started feeling disappointed but I never gave up and started to work on it studying hardware coding languages and finally I was able to complete the project which was awarded as one of the best project in my college.
The Birla Group of Companies was founded in 1857, coincidentally, in the same year when India’s Sepoy mutiny, the first revolt against the British started. It all started with Seth Shiv Narayan Birla’s venture into cotton trading. One can fathom the tumultuous times that shaped the Aditya Birla Group of today, a US $44.3 billion company, with a workforce of 120,000 from around 42 countries. The prestigious Indian conglomerate which had its humble beginnings in 1857, now has business in various sectors such as Finance, Chemicals, Metal, Cement, Textile, Fashion and Telecom. With over 45 brands under its wings, Aditya Birla group has reserved its place in the Fortune 500. The Birla group grew along with the nation, under the leadership of Mr. Ghanshyam Das Birla, Mr. Aditya Bikram Birla and is now headed by Mr. Kumar Mangalam Birla. Though its contribution cannot be measured, it goes without saying that Aditya Birla was a boon to the Indian economy, at a time when it needed business leaders to forge the road ahead. Being a part of the young generation, I have connected with Aditya Birla Fashion & Retail. I was awestruck the day, I realised that brands like Allen Solly, Van Heusen, Louis Philippe and Peter England belonged to an Indian company and not to a foreign brand. During my stay in Bengaluru, I used to walk by a Louis Philippe store and was waiting for a reason to buy the suit that was on display. Having converted a place in Indian Institute of Foreign Trade, I proudly wear that suit which reflects my self-esteem. As an Indian, it is a matter of pride to have a company that has stood the test of time and delivered brands and values to challenge competitive markets, all over the world.
As I stand confidently in the auditorium of IIFT Kolkata, crisply dressed in a blazer, all set to embark on a new path, I reflect back on my journey and realize how significant a part Aditya Birla Group has played. From shopping for birthday clothes in Pantaloons as a school going kid, I distinctly remember wanting to take home all the clothes in the store, much to the amazement of my parents. Nothing much has changed over the years as I still get equally enamored when I walk into a Forever 21 store. With time, I was introduced to many other ABG brands that played a part in fulfilling my basic needs, like the More supermarket, which I frequent every Saturday to stock up weekly groceries and essentials or the Freshwrapp without which my office lunch wouldn’t be fresh and complete! I believe in the phrase – Let live so that you can live, and admire ABG for abiding by it as well. Not only do they have initiatives to conserve and save different facets of the environment, they also believe that education should be accessible to all, thus going through with the Aditya Birla Scholarships which provides financial assistance and mentor-ship to deserving candidates. Back to the present and I wonder how subconsciously the brand has helped me build my confidence, today, it’s from the Van Heusen formals that I don.
The Aditya Birla Group logo crystallises fascinating story of their change and transformation. But little did I realized how closely has their story of change inter-weaved mine. ABG has been touching millions of lives with the radiance of the rising sun illuminating laughter and joy subtly adding values and purpose to it. Silently stepping into my life ,it has converged with every little thing from the Freshwrapps I use to pack my tiffin assuring health and hygiene to the clothes I wear from the brands Pantaloons, Allen Solly, Van Heusen that resonates my personality and let me elegantly stand out.
The Aditya Birla Group (ABG), with a turnover in excess of USD 44 billion, is the third largest Indian conglomerate with a presence in several industry sectors, boasting several iconic brands and operating out of 35 countries. Its products and brands are proven market leaders and these have been an intrinsic part of my life over the years.
Aditya Birla Group,since 1857,has made big in the business world. It has always believed in the power and reach of the people when they stand united. It has interests in varied fields like viscose staple fibre, telecom services, textiles, fashion, metals, chemicals and many more. As in every Indian’s life, Aditya Birla Group has played a major role in my life too.
As a kid, I was a huge fan of the “What an Idea, Sirji!” advertisement series. After watching their ‘India – Overpopulation’ ad, I used to take my parents’ mobile phones to my bedroom, for want of a younger sibling . I also wanted to be taught through a mobile handset after seeing an underprivileged kid becoming the Student of The Year in one of the advertisements. While my unsullied mind can be forgiven for not understanding the social implications behind the advertisement, the ad series did take root in my heart and was my first unknowing association with ABG and Idea.
The first instance was when I was in school just after my class 10th results I took science as my subjects for my high school I was always good with science and maths in my secondary school but the opinion of science and math being an easy subject soon changed as I stared my class few of the students were doing very well with the subjects and I was lagging and I was worried whether I would be able to make it or not I shared this with my friends and my teachers they helped me overcome my fear after motivation from them I was determined to do my best and I was able to overcome my fear that I whether I would be able to make it or not.
Mr. Kumar Mangalam Birla, Chairman of Aditya Birla Group’s mantra for success is ‘If your first instinct is to run away from failures, then perhaps you are doing it the wrong way’. I have adopted this mantra in my daily life. In my final year project when I started to implement I was not able to make the project work and started feeling disappointed but I never gave up and started to work on it studying hardware coding languages and finally I was able to complete the project which was awarded as one of the best project in my college.
The Birla Group of Companies was founded in 1857, coincidentally, in the same year when India’s Sepoy mutiny, the first revolt against the British started. It all started with Seth Shiv Narayan Birla’s venture into cotton trading. One can fathom the tumultuous times that shaped the Aditya Birla Group of today, a US $44.3 billion company, with a workforce of 120,000 from around 42 countries. The prestigious Indian conglomerate which had its humble beginnings in 1857, now has business in various sectors such as Finance, Chemicals, Metal, Cement, Textile, Fashion and Telecom. With over 45 brands under its wings, Aditya Birla group has reserved its place in the Fortune 500. The Birla group grew along with the nation, under the leadership of Mr. Ghanshyam Das Birla, Mr. Aditya Bikram Birla and is now headed by Mr. Kumar Mangalam Birla. Though its contribution cannot be measured, it goes without saying that Aditya Birla was a boon to the Indian economy, at a time when it needed business leaders to forge the road ahead. Being a part of the young generation, I have connected with Aditya Birla Fashion & Retail. I was awestruck the day, I realised that brands like Allen Solly, Van Heusen, Louis Philippe and Peter England belonged to an Indian company and not to a foreign brand. During my stay in Bengaluru, I used to walk by a Louis Philippe store and was waiting for a reason to buy the suit that was on display. Having converted a place in Indian Institute of Foreign Trade, I proudly wear that suit which reflects my self-esteem. As an Indian, it is a matter of pride to have a company that has stood the test of time and delivered brands and values to challenge competitive markets, all over the world.
As I stand confidently in the auditorium of IIFT Kolkata, crisply dressed in a blazer, all set to embark on a new path, I reflect back on my journey and realize how significant a part Aditya Birla Group has played. From shopping for birthday clothes in Pantaloons as a school going kid, I distinctly remember wanting to take home all the clothes in the store, much to the amazement of my parents. Nothing much has changed over the years as I still get equally enamored when I walk into a Forever 21 store. With time, I was introduced to many other ABG brands that played a part in fulfilling my basic needs, like the More supermarket, which I frequent every Saturday to stock up weekly groceries and essentials or the Freshwrapp without which my office lunch wouldn’t be fresh and complete! I believe in the phrase – Let live so that you can live, and admire ABG for abiding by it as well. Not only do they have initiatives to conserve and save different facets of the environment, they also believe that education should be accessible to all, thus going through with the Aditya Birla Scholarships which provides financial assistance and mentor-ship to deserving candidates. Back to the present and I wonder how subconsciously the brand has helped me build my confidence, today, it’s from the Van Heusen formals that I don.
The Aditya Birla Group logo crystallises fascinating story of their change and transformation. But little did I realized how closely has their story of change inter-weaved mine. ABG has been touching millions of lives with the radiance of the rising sun illuminating laughter and joy subtly adding values and purpose to it. Silently stepping into my life ,it has converged with every little thing from the Freshwrapps I use to pack my tiffin assuring health and hygiene to the clothes I wear from the brands Pantaloons, Allen Solly, Van Heusen that resonates my personality and let me elegantly stand out.
The Aditya Birla Group (ABG), with a turnover in excess of USD 44 billion, is the third largest Indian conglomerate with a presence in several industry sectors, boasting several iconic brands and operating out of 35 countries. Its products and brands are proven market leaders and these have been an intrinsic part of my life over the years.
Aditya Birla Group,since 1857,has made big in the business world. It has always believed in the power and reach of the people when they stand united. It has interests in varied fields like viscose staple fibre, telecom services, textiles, fashion, metals, chemicals and many more. As in every Indian’s life, Aditya Birla Group has played a major role in my life too.
As a kid, I was a huge fan of the “What an Idea, Sirji!” advertisement series. After watching their ‘India – Overpopulation’ ad, I used to take my parents’ mobile phones to my bedroom, for want of a younger sibling . I also wanted to be taught through a mobile handset after seeing an underprivileged kid becoming the Student of The Year in one of the advertisements. While my unsullied mind can be forgiven for not understanding the social implications behind the advertisement, the ad series did take root in my heart and was my first unknowing association with ABG and Idea.
