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MBA Student

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NaMo – A Fine Marketing Baron Indeed !

NaMo – A Fine Marketing Baron Indeed !

How many of us reading this post right now are from the era where promotion of almost all activities including pre-movie releases, advertising and campaigning for the impending elections were all done using insensitively blaring loudspeakers attached to an auto-rickshaw that used to move around the city/town at the  most annoying hours of the day? Or, when individual party members used to visit each and every household in the vicinity, enlightening the apparently ‘ignorant’ masses about their clean, bright party members contesting from that area. Well, most of us may just have heard of such happenings, never experienced them, thanks to the speed at which Marketing methods and its channels are evolving, over time.

Venu Merh
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12 Ways B-school Life is Different From Engineering

12 Ways B-school Life is Different From Engineering

Every year engineers form the biggest chunk of students who come into any b-school. They have a distinct lifestyle that everyone from that cohort relates to very easily. The b-school life on the other hand is drastically different and this makes the initial few days in b-school extremely difficult to adjust. Here’s my list of 10 differences that will help you understand what to expect in your new life. 1.      The Busy life: Think of the busiest day in you engineering. The day you had to submit assignments, take a quiz and attend 4 lectures……….yes that!! Now, this is your typical day in a b-school.

Ishan Arora
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8 Weeks A Slave – An Internship Saga

8 Weeks A Slave – An Internship Saga

Before we really get into the meat of this piece, a few words. It seems that my last article was a bit of a tear-jerker. A lot of people have told me about how impressive it was and how I’ve defined an entire way of life so beautifully. That being said, none of them offered to help with the washing of my socks. So that’s it for the milk of human kindness.

Nadeem Raj
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What the Modi government needs to do to harness India's demographic dividend

What the Modi government needs to do to harness India's demographic dividend

Mahatma Gandhi once remarked, 'Man becomes great exactly in the degree in which he works for the welfare of his fellow-men.' Same is the case with a country. A nation becomes great when the government works for the interest and benefit of its citizens. Social infrastructure is in a dire need of attention in India and the success of the government in providing for it will determine India's growth in the coming years.

Jasmine Makkar
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Hostel Life In Business Schools | MDI Gurgaon

Hostel Life In Business Schools | MDI Gurgaon

A lot has been said and written about the exciting academic life at a b-school. However, the hostel life is equally exciting. Every day in your hostel is interspersed with many to be/ not to be moments. This article would unfold few such moments that happen in course of a typical day in hostel life.

Sasi Kanth
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TISS Testimonials – Ashish Maharaj

TISS Testimonials – Ashish Maharaj

I came to know about the existence of TISS only 2 years ago, which is sad, considering the reputation that this beautiful institute has in the HR fraternity. But then, this is one of the best things about this institute. It focuses on solid work without making a fuss about it.

Aspirants Relations Cell TISS
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