MBA Student

Marketing For Startups Ft. Sampark A. Sachdeva , Sales & Marketing Coach, Ex - OYO, Ola Cabs

With the onset of highly impactful startups in the country, how important is it as a marketer to understand the nuances of growing these fast-paced companies? in this webinar, we are looking forward to hosting Sampark A. Sachdeva, Sales & Marketing Coach, who was rated as one of the Top 100 marketing & sales professionals in India in a study by Oracle & Paul Writer in 2019. Over the last 10 years, Sampark has worked for some of the country's biggest brands - Asian Paints, Ola Cabs, and OYO, leading various teams across geographies and genres.

Team InsideIIM11 Feb 2021

Data Driven Marketing Strategies To Increase Market Share & Sales

A single supermarket visit would expose you to almost 1000 brands which is why marketing campaigns need to awe us & build a connection between the brand and us.

Team InsideIIM11 Feb 2021

ISB Dethrones IIM Bangalore To Become India's Top B-School | FT Global MBA Rankings 2021

The Financial Times global MBA rankings is one of the most esteemed rankings of business schools across the world. The influence of these rankings cannot be underestimated. In fact, a 2017 survey revealed that a massive 70 per cent of international applicants to business schools are influenced by FT's MBA rankings. These rankings are also taken very seriously by recruiters and can influence their recruitment decisions. In 2021, five Indian business school featured in the FT global MBA rankings, with a top-ranked IIM making its debut amongst the top hundred.

Team InsideIIM10 Feb 2021

Revealed: Dream Companies Young India Wants To Work At - Meet All The Recruiting Teams

For the 30th episode of #YOBOLive, meet recruitment teams from companies like L’Oréal, ABG, TAS, BCG, Google, and more. Join us for the live screening of the “India’s Most Desired Recruiter Awards!" Here’s your chance to meet recruitment teams from the likes of HUL, Goldman Sachs, McKinsey, Amazon, Google and more. Find out which companies were voted the most desirable and cool employers to work with by MBA students, aspirants and alumni alike. Find out what skills and qualities recruiters look for and why these companies are so loved. Learn how to crack GD-PIs for placements from the employers’ perspective. Here’s your chance to meet & greet as well as prepare along with students from different b-schools and ultimately convert that call, bag that internship & PPO! Register here right now!

Team InsideIIM10 Feb 2021

Disinvestment, Monetising Public Assets - Budget, Short Explainer | Business News At A Glance Ep.22

This has been the big budget week. So we throw light on some sectors and how the budget plans to deal with these. From disinvestment to privatisation, to a focus on rural development and health, this budget has its pros and cons. Read our analysis below. Also, check out how Jeff Bezos' moving on from the Amazon CEO post affects Amazon India. Finally, find out how MPL gets closer to unicorn status!

Team InsideIIM07 Feb 2021

Budget 2021 - All You Need To Know About Union Budget 2021

The announcement of the Union Budget of India is one of the most crucial events of the year. The Union Budget is both remarkable and unprecedented because it has the potential to steer the direction of the giant Indian Economy towards recovery and progress. MBA aspirants will also be aware that the Union Budget is a key topic that is likely to be raised in the crucial personal interview round of the b-school admissions process. In this article, we try to make sense of the Union Budget of 2021 by going over some key highlights from the event!

InsideIIM Career Services06 Feb 2021

Top 20 Consulting Firms To Work With After MBA, IIM Ranchi Announces IPM Program | MBA News Ep. 37

The past week has been filled with many interesting updates from the world of MBA and business. IIM Ranchi, a second-generation IIM, has announced a 5-year IPM program at the end of which enrolled students will receive an MBA degree. Additionally, InsideIIM's annual recruitment rankings have revealed the top-20 consulting firms MBA students want to work with, and the online GMAT exam option has become permanent for test-takers.

Team InsideIIM05 Feb 2021

Empathetic Branding - Current Trends, Recent Campaigns And The Future

Empathetic branding is a strategy used by brand managers/marketeers wherein they appeal to the emotions of the target audience via their marketing campaign. In this tactic, the company intends to create a personalised interaction with the target audience.

Sugandha Bhatia05 Feb 2021

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