MBA Student

Rural Marketing: An Eye Opener! | My Mahindra Diaries

The first week of the GMC program went like a breeze, and then I landed in Patna to dive straight into the project. The first couple of days were spent in getting a better understanding of the project from my buddy and also the Area Sales Managers handling different territories across the states of Bihar and Jharkhand. Then I got a chance to have a detailed discussion with my guide over VC and he explained to what his expectations were from this project and how I should go about structuring it. He asked me to explore the project in depth and concentrate on good data collection and detailed research about our consumers and also about our competition.

Chiradeep Bhattacharya02 May 2019

A Local’s Guide To Kozhikode

With IIM-K results out, many of you might be packing your bags and wondering about this new city that is Kozhikode. Having spent my entire childhood summer vacations in Calicut while visiting grandparents, I am proud to say that I know Kozhikode like the back of my hand. From the lovely beaches to the best eateries, this post has you covered.

Ereka Cyril02 May 2019

Demystifying HR: What Does An HR Really Do?

It has been a year almost since I converted XLRI and was clueless about HR just like everyone else. In my humble attempt to spread whatever knowledge I was getting, I wrote my first article on InsideIIM.

Sailesh Hota02 May 2019

MICA Ahmedabad - Final Placements - Class of 2019 (Unverified)

The MICA Final Placements report for the Class of 2019 has been released by the institute! A total of 180 students of the PGDM-C batch at MICA participated in the Final Placements process.

Team InsideIIM02 May 2019

A Letter To My B-School Lover – Part 2

B- School’….

Anonymous Writer30 Apr 2019

My Mahindra Diaries | Chapter 2 | Work Mode On - Arshdeep Kaur, SIBM Pune

After a well organised induction, we joined our respective sectors. I got posted at the Group Corporate Office with the GMC Team. I had already met my guide and buddy during the induction, as they took care of the entire process. After a fruitful discussion and expectation setting with both of them, it was now time to get down to business.

Arshdeep Kaur30 Apr 2019