How Bajrangi Bhaijan Follows Pixar's Rules of Story Telling - Strategy With RS

4. Pixar’s Rule 4: Give your character opinions. Passive & malleable might seem likable to you as a writer but is poison to the audience.
BB: Bajrangi has an opinion & is unmalleable on them – he will never tell a lie no matter how delicate the situation is, no matter what price he has to pay for it & no matter what the consequences will be..

5. Pixar’s Rule 5. What are the stakes? Give us reasons to root for the character. What happens if they don’t succeed? Stakes the odds against it.
BB: The stakes are high if the girl does not unite with her parent. And throughout the film it is heavily stacked against her uniting with her family.

Have you seen Bajrangi Bhaijan? What is your opinion on why is it so successful?

To see Pixar's 22 Rules for phenomenal story telling click here

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In this series, Rajesh Srivastava, Business Strategist and Visiting Faculty at IIM Indore gives you a regular dose of strategy case studies to help you think and keep you one step ahead as a professional as compared to your peers. Rajesh is an alumnus of IIM Bangalore and IIT Kanpur and has over 2 decades of experience in the FMCG industry. All previous  Strategy with RS posts can be found here