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Marketing

249 Stories

Evolution Of Cricket And Marketing - A Parity

Cricket has experienced numerous rounds of development in the course of the most recent quite a few years. It began with only one format – Test Cricket. Excellence during this

How Rolex & Ustraa Used Storytelling To Build Their Brands

Have you seen a Rolex ad? They have expertly built a narrative around their brand, using their elegant design, as well as their brand ambassador - Roger Federer. It’s not

Brand Amitabh Bachchan's Revitalisation Decoded | Learning IRL By ABGLP

Are you interested in a marketing career? Do you want to ace the placement game and land an internship with your dream company? InsideIIM, in association with ABGLP, brings you

3 Things To Keep In Mind While Choosing Your MBA Specialization

The one big dilemma everyone faces at some point in their MBA application process, or even as an MBA student is, what specialization to choose. In 2019, when specializations are

How To Build A Shortlist Ready Resume | Placement Prep

When you’re an MBA student, placement season is never too far. And if you’re hoping to get into b-school soon, you bet that summer placements will knock on your doorstep

Final Placement Preparation For Marketing Roles

Are you preparing for your final placement interviews? If you are interested in becoming a marketing manager or a marketeer, you need to have your finger on the pulse of

SWOT Analysis And The Purpose Of Life | Aliensplained - Learning IRL By ABGLP

Do you aspire to be a marketeer in the future? Do you want a career in marketing management? Do you want to work in new media, journalism, digital media, etc?

The Making Of MICANVAS - Part 3

As preparations for MICANVAS ’19 shift into fifth gear, there’s a palpable buzz around campus with the excitement building up every day. We’re excited about seeing Ankur Tewari, Ritviz and