MBA Aspirant1 min read

How HUL Innovates To Build Products That Consumers Love, Ft. Sushri P, Global Marketing Manager

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InsideIIM Career Services
InsideIIM Career Services

How are India’s most-loved household products made? How does a company with a legacy as strong as HUL keep reinventing its offerings? And what role does a brand manager play in all of this?

Watch this video as Sushri Panda, Global Marketing Manager- Hair Care, takes you right into the R&D lab at HUL, and unravels the art and science behind innovation marketing

 


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How HUL Innovates To Build Products That Consumers Love, Ft. Sushri P