Competitions3 minutes

ABG - Touching lives of millions - TAPMI

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Ufaque Alam
Ufaque Alam

ABG touches millions in the world. It is unlikely that you have never used a product or travelled on a road or visited a site where ABG has not contributed in some way. Its presence in your life is massive.  In at least 250 words or more, tell us why Aditya Birla Group is big in your life. Research about ABG's brands and the kind of work they have done in India and the world since independence. 

 

From alloy wheels on my car to buying clothes at People to keeping my food fresh with Freshwrapp film to bringing in big name fashion brands to India like Louis Philippe, Allen Solly, Peter England and many more, Aditya Birla Group (ABG) has done it all. The presence of ABG is felt in multiple sectors of the economyThink of all the houses you have ever lived in, offices you have worked at, restaurants you have eaten in, pavements you have ever walked on or passed by. It has even brought in the presence of big name luxury fashion brands like Hackett London, Ted Baker London, Ralph Lauren, American Eagle, to India. There is probably not one person in this country who, during the span of his/her life, hasn’t directly or indirectly encountered a product or a service of the ABG.  

ABG with its every ever-flourishing businesses has been an integral part of people’s lives right from its very inception. Be it catering to various needs and demands of the consumers through their wide range of products and services to improving the lifestyles and living standards of millions of people through their widespread initiatives and schemes, ABG has left an everlasting impact in all our lives and, has managed to become a household name. 

Well when it comes to how ABG is big in my life, their one product that has been a major part of my life is Vodafone Idea Limited. Right from the very beginning I have been a loyal customer of this network provider. It has been an essential part of my life because this service has helped me stay connected with all my friends and family during the good and the bad times. Since I am big on travel, be it a high-altitude location or an underground subway station, Vodafone Idea never managed to disappoint me. And because of their exceptional service delivery and customer service, I am a proud and loyal consumer of the same. 

From the very inception of this company in 1857, ABG has not just strived to achieve business excellence but also contribute and give back to the society and the community they are working in. ABG operates around its five core values – Integrity, Commitment, Passion, Seamlessness and Speed and upholds each one of them. They value not just their consumers and stakeholders but also their employees and society at large because they believe that facilitating inclusive growth is their duty. ABG’s involvement in various social welfare schemes and initiatives has revamped the lives of millions of individuals. And I am truly grateful to have been one among the many whose life has been touched by ABG’s presence in several ways because in one way or the other it has played a huge role in my life and molded me into the person that I am today.  

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ABG - Touching lives of millions - TAPMI