Confused about long term career prospects in Sales & Marketing at Top FMCG companies such as HUL, P&G, ITC etc.? How should one decide if a sales role is right for them or if brand management is their true calling? While it is ok to be confused, it isn’t to be uninformed. Hence, we came up with this video to share the career trajectory to a brand manager and explain what a brand manager really does. While this is one of the most sought after roles and sounds extremely glamorous the responsibilities associated with leading a top brand is immense. This video brings to light the different areas of responsibility that a brand manager is expected to tread on and demystifies the role for complete clarity.