MBA Aspirant | InsideIIM

Miles And Miles To Go At SPJIMR, Mumbai - CA Aman Agarwal

After getting two professional degrees prefixed to your name and working in an MNC with a secured job, the last thing you will think about is aspiring of MBA. After a long tiring day at work, looking at the CAT study materials needed much effort and it made me question myself if the efforts were really worth it. These efforts landed me into this prestigious B-School of India. Like every other MBA aspirant, my first aim was IIMs and I guess that was natural. But as the saying goes “Every Man has his Own Destiny” and SPJIMR was mine.

SPJIMR Mumbai21 Sept 2016

Maharajah's Makeover : Reviving Air India - Priyanka Grover, IIM Lucknow

Air India has been in deep waters for quite some time now. Its association with faulty airplanes, old crew members, and poor on-time records had stuck to the brand for long and it was high time the airline took a step to redeem its image among the customers.

Priyanka Grover21 Sept 2016

'The On Screen Calculator Was Redundant For Me' - Kedar Nath - IIM Shillong

Kedar Nath Kandula is currently pursuing PGDM from IIM Shillong, and is passionate about all things related to Comics, Books (mainly novels..) and is a Movie Buff. Loves trekking and all outdoorsy activities. He is a budding binge watcher, loves discovering new interesting series to watch!

PR Cell IIM Shillong21 Sept 2016

Snapping A Deal Through Festival Marketing - Views From Prabhakar

When Snapdeal made an announcement last week of spending Rs 200 crores this festival season on a 360-degree campaign over the next 60 days, in the run up to the Diwali festival, considered to be one of the busiest seasons for most marketers, one would have hardly expected anything out of the box except the enormous advertising spend.

Prabhakar Mundkur21 Sept 2016

75 Days Preparation Plan For CAT 2016

I am getting less than 100 in the Mock CATs, do I have a chance to make it to the IIMs? My Verbal Scores are just NOT improving, what should I do? I am good at Quant but my DILR section is going for a toss, is there a remedy? My scores are very erratic; I am losing confidence with each passing day! What do I do? How do I start getting 150+ scores in the Mock CATs? I want to get a 100 percentile, how do I get that? Are 75 days enough if I have just started preparing? These are some of the obvious questions that students have at this juncture. This article aims to address these and give a road map for preparation and cracking the CAT 2016 exam!

ARKS Srinivas21 Sept 2016

Management Missives From The Master Blaster - Joydeep Das, IIM Rohtak

IIM Rohtak21 Sept 2016

What Is Green Business And What Drives It

With a rapid proliferation of businesses and their exponentially increasing scale of operations, the specter of widespread environmental damage is looming larger on the horizon now, than ever before.

Srinivasan R20 Sept 2016

Diary Entry Of A TAS Intern - Surabhi Jain - IIM Kozhikode

With numerous companies vying for your attention, making the right choice becomes difficult. Add to it the tough competition and the task seems uphill. Like every one, I wanted to work for a company that would help me bloom into a young professional, and where I could make a tangible, valuable contribution.

Public relat IIM Kozhikode20 Sept 2016