MBA Aspirant

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What Happens At A Fresher's Party Inside An IIM

What Happens At A Fresher's Party Inside An IIM

Freshers’ party in any institution marks the commencement of a blissful college life. When this college happens to be Indian Institute of Management, it is the beginning of a dream journey for CAT takers. The first event that makes you realize that you have finally overcome the nerves of quant & verbal and now the challenges are going to be different. From making contacts to making memories, this event incised the realization of being part of IIM Rohtak family. I am giving some fervent insights about this vibrant event, which is, at large my own personal experience.

chetna Chauhan
How Color Affects Marketing And Branding

How Color Affects Marketing And Branding

The study of color psychology can greatly help a designer to create not just beautiful but also a profitable product. Using colors in harmony with each other, you can greatly affect a visitor’s behavioral patterns. Color is as important as text: when combined masterfully, these two tools can ease the perception of the image and contribute to better memorability; when the combination is wrong, the outcome may be funny and awkward like this.

Brian Jens
Four Weeks Down - D. Susrith's Internship Story - IIM Visakhapatnam

Four Weeks Down - D. Susrith's Internship Story - IIM Visakhapatnam

“So, how was the Civil War movie?” asked my friend who was interning in Hyderabad. “Expensive, and I am not talking about its production values” I replied, and my friend’s response before hanging up was “It’s Delhi, you should have expected it”. I thought to myself “this isn’t the only thing that has proved my expectations wrong”. I went back to my apartment and slipped off on the bed to relax. But you know the mind- when the body says ‘relax’, the mind says ‘let me go take a walk down the memory lane’.

IIM Visakhaptnam