"The First of its Kind" Induction Programme @ IIM Ranchi: Welcoming Newness in a Fresh Way !
The two-week long induction program for 2015-2017 PGDM and PGDHRM batches served its purpose of ice-breaking, bonding and information sharing, all while living up to the brand value of an IIM. Unlike the expectations of the students, the learning commenced right from day 1 (day zero being reserved for registration process), yet it was ensured that the students aren’t dismayed but amused. It began on 13th June with Dean, Prof. (Dr.) Pradip Kumar Bala addressing the entire batch with a welcome speech focusing on the mission and vision of IIM Ranchi. This was followed by the welcome speech by Director, Prof. Anindya Sen who motivated the students to work brilliantly while maintaining a personal philosophy of life. The entire induction program was meticulously designed by Prof. Gaurav Marathe.
IIM Ranchi
Walmart's New Online to Offline Model and Baidu's Waimai - Strategy with RS
If you wish to win your customer's heart & mind & eventually their business then you will have to come up with a business model which is in sync with their lifestyle & unique requirements.
Rajesh Srivastava
IIM Udaipur, PGPX Batch (Dual degree program in Global supply chain in management) – Final Placement Report 2014-2015
IIM Udaipur recently concluded the final placement for their one-year MBA PGPX program in Supply Chain Management. The Post Graduate Programme in Management for Executives (PGPX) offered at IIM Udaipur is an intensive 15 month regular full time residential programme for aspirants with work experience. The PGPX provides students with the same solid foundation in key management concepts and disciplines as a two year MBA, with similar rigor and grading criteria. As part of the program, the students undergo two semesters in IIM Udaipur and one in Purdue University, Indiana.
Animesh Choubey
How E-Commerce Algorithms Have Been Practicing 'Surge' Pricing On You
Uber, made ‘surge’ price enter popular parlance. It is the price that is charged to customers depending upon demand, environment factors & more. For example, if it rains suddenly & demand for taxi goes up in an area, Uber will immediately raise the price under the guise of getting more drivers on the road! And when the demand falls the price too comes back to the ‘normal’. This strategy has caused an uproar with many labelling it as unethical & amoral because a user’s helplessness is being exploited for commercial gain.
Rajesh Srivastava
It Is Time For Reverse Reviews - Strategy with RS
Service providers – restaurants, airlines, banks, Uber are under 24 x 7 ‘review’ by customers.
Rajesh Srivastava
How Starbucks, Economist And Amazon Use Behavioural Science While Selling
Behavioural science seeks to understand why customers behave the way they do and more importantly, what influences their behaviour. Once we gain an understanding into this, we can get our customers to behave the way we want them to - of their own volition and at near zero cost.
Rajesh Srivastava