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Aditya Birla Group -Heart of every Indian

Aditya Birla Group -Heart of every Indian

Aditya Birla Group (ABG), an Indian multinational conglomerate, established in 1857 by Seth Shiv Narayan Birla operates in 38 countries around the world. ABG has played a significant role in my life, in fact it is adding values to almost every Indian directly or indirectly by its wide range of products. I still remember my last year of under graduation days before the placement season and I have to buy the formal clothes for the placement process and therefore my friends and I went to the shopping mall to buy formals clothes for the first time in life. As recommended by my father , we  entered in the Peter England showroom, till than I always thought that it’s an international brand based outside India, but later while talking to the Peter England executives I came to know that it’s an Indian brand and that too of ABG, and that gave me a proud feeling because in my family my father and my uncle always preferred the clothes of Peter England without being aware that it’s an Indian brand . Later I also found that  ABG has always been in my life whether it’s the Ultratech cement used in the construction of almost every household, the idea cellular, the retail shop “ pantaloons”, where it has garments for every member of house to Birla life insurance policy, ABG has always been there in front of my eyes and I didn’t realize that until that day when I went shopping with friends.

MOHIT YADAV
BrotherBond!!_NITIE

BrotherBond!!_NITIE

Aditya Birla Group is an Indian multinational conglomerate, headquartered in Worli, Mumbai, India.= It operates in 35 countries with more than 120,000 employees worldwide.  The group was founded by Seth Shiv Narayan Birla in 1857. The group has interests in viscose staple fibre, metals, cement (largest in India), viscose filament yarn, branded apparel, carbon-black, chemicals, fertilisers, insulators, financial services, telecom, BPO and IT services.

Yogesh Sureka
Uncategorized | InsideIIM